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Bio
Founder of @fyibrandgroup | co-founder of @gtyproductions | Brand Architect |Darly’s mom ❤️ LA•NY•ISRAEL
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Recent posts
“Everything we do is an authentic, true connection. It’s because of a relationship that feels genuine.” Brand strategist @TammyBrook and @fyibrandgroup lead with a culture-first brand strategy built around sincerity, speed, relationships, and intentional integration.
Read the full story at the link in bio.
20 Oct 2026
Introducing Women Behind The Scenes - A new series of spotlighting the powerhouse women shaping and disrupting culture from behind the scenes.
Starting off the series with @tammybrook - The founder & CEO of FYI Brand Group. A multi-hyphenate brand strategist who has spent more than 2 decades at the intersection of Music, Sports, Fashion, Art, & Social Impact - helping brands, break categories and create some of the biggest moments in pop culture.
Her story is proof that you can build a business from the ground up push past the glass ceiling, continuously reimagined herself and shape shifted with the culture.
A true culture visionary ⭐️
18 Sep 2026
Life is ART ❤️ bday pregame at @fyibrandgroup 📸 @starthestar 🎨 @allouchegallery
28 Mar 2025
Miami for a minute with @wethebest 🌴🎥✈️
08 Nov 2026
Just to be able to is a blessing ❤️ God is good all the time
03 Oct 2026
New York Fashion Week, it’s a wrap. Couldn’t imagine a better way to close it out than @laquan_smith with my day ones + longtime clients. 🗽 @fyibrandgroup #FYISports 📸 @starthestar #nyfw
18 Sep 2026
Full circle. From @fyibrandgroup launching our Russell Westbrook collab in the Barneys days and their first CFDA runs to becoming the CFDA Men’s Designers Of The Year, to being creative directors of DKNY, I’ve had a front-row seat to Maxwell, Dao-Yi and Public School from the beginning. Decades of Fashion Weeks later, this one is so personal. So good to see my boys back. New York. Public School. ❤️ @maxwellosborne @alldaydaoyi @publicschoolnyc 📸 @starthestar
13 Sep 2026
#NYFW begins at Emilio’s @victorvictor x @nike AF1 @thepeoplegallery_ @galleryofmaurice 📸 @jockograves. @fyibrandgroup
10 Sep 2026
New NY Fashion Week Face card loading ❤️
04 Sep 2026
Bi coastal summer with my day ones ❤️✈️
23 Aug 2026
Much love to everyone who came out to support We 2 Matter, friends, legends and changemakers. ❤️
Thank you Dr. Rita Ali for creating this vision to support women reentering society after incarceration, and for bringing me in to carry it forward through FYI Social Impact.
#We2Matter #FYISocialImpact
16 Aug 2026
Proud to serve on the Board of Directors of We 2 Matter. ❤️
A prison sentence should not become a life sentence after a woman has served her time. Every woman deserves the opportunity to rebuild and begin again.
Through #fyisocialimpact we created and launched 100 Women Matter in 2021, and I’m proud to see the program grow to support women impacted by mass incarceration.
Second chances matter. These women matter. ❤️#We2Matter #100WomenMatter
14 Aug 2026
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