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A culture-forward creative practice in strategy, storytelling, and experiences.
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Recent posts
What an honor to contribute to the Black Panther Party’s 60th anniversary earlier this month—a tribute to a pivotal chapter in history and to the Party’s enduring legacy and resilience.
To me, this was living proof of the power of collective action. Witnessing the impact of spaces that foster connection is what shakes me to my core and drives the work I do.
I’m so grateful to have been involved in bringing this vision to life with the astounding team @sekwa_studios 🏆
Creative Director & Producer: @jena_sekwa
Art Director & Graphic Designer: @theanarice
Lead Fabricator: @mel___ver
Production Manager: @earthyblackwoman
Production Coordinator: @theonenonlyjo
Filmmaker: @ashley.oshay
#bpp60 #blackpantherparty
30 Oct 2026
Hours spent on calls, emails, and orders; several spreadsheets and documents and G-Drive folders; dozens of volunteers, and community organizers and partners —
I’m still in awe of what we accomplished in Oakland ~2 weeks ago for the 60th Anniversary of the Black Panther Party ✊🏾
To my courageous team and every single volunteer that supported us, each and every one of are stars. I’m in awe of your talent, willingness to show up, and become what the situation requires.
Creative Director & Producer: @jena_sekwa
Art Director & Graphic Designer: @theanarice
Lead Fabricator: @mel___ver
Production Manager: @earthyblackwoman
Production Coordinator: @theonenonlyjo
Filmmaker: @ashley.oshay
#bpp60 #blackpantherparty #experiential #eventproducers
29 Oct 2026
A dream client. A historic moment. All roads lead back to where it began —📍Oakland, CA.
Honored to share a first look at the official poster series for the Black Panther Party’s 60th Anniversary (@bpp60th) — October 15–18, 2026 in Oakland, CA.
Creative Director: @jena_sekwa
Art Director & Designer: @theanarice
Production Manager: @earthyblackwoman
Production Coordinator: @theonenonlyjo
Presented by the @hueypnewtonfoundation, @blackpantherpartymuseum, and It’s About Time BPP.
The next generation deserves to know where their power comes from.
The Black Panther Party understood that every generation has a responsibility to the next. Their community schools, free breakfast programs, and youth organizing weren’t footnotes, they were the foundation.
That mission is no different at the 60th Anniversary.
Over the next 10 weeks, we’re bringing that legacy back to life across streets, screens, and spaces from Oakland to Atlanta and Chicago to D.C.
Because survival programs were never just logistics. They were organizing, community building, and love made visible.
Produced by a women-led team, in the spirit of the women who built, ran, and sustained the Party’s most vital programs.
#blackpantherparty #allpowertothepeople #creativedirection #graphicdesign #experientialmarketing
22 Aug 2026
When I first appealed to the Planning Committee to lead experiential creative direction and production for the 60th Anniversary of the Black Panther Party, I told them,
“I want the presence of the Black Panther Party to rumble and be felt across the nation as the event dates approach.”
This moment needed to be hard to miss, not just in Oakland, but in Los Angeles, Chicago, Atlanta, Harlem, Brooklyn, and Washington, D.C., where the Party had a presence and left a lasting impact on the local community and our country at large.
So my team and I created and produced this national campaign, taking the Party’s message to the streets of every one of those cities.
Creative Director: @jena_sekwa
Art Director & Graphic Designer: @theanarice
Graphic Designer: Christian Benjamin
I always knew I cared about Black people and our liberation. I just never imagined it would be expressed like this:
Uplifting an organization of young people, most in their late teens and early twenties, who ran more than 60 community programs, including the Free Breakfast for Children Program, which helped pave the way for school breakfast programs across the US.
I’m still finding the words for what this opportunity has meant to me. On the surface, it manifests as leading a team of women across digital and IRL marketing. In my heart, it’s something that will be etched there forever.
Thank you @hueypnewtonfoundation, @blackpantherpartymuseum, and all the Panther alumni, those still with us and those who have passed, for this once-in-a-lifetime opportunity.
If I’ve done your legacy even an inkling of justice, I’ve done my job. All Power to the People. #bpp60 #blackpantherparty
Captured in D.C. by my dear friend @stephenlamiller 🖤
15 Oct 2026
There’s a difference between an event and an experience, and that difference largely lies in the unforgettable details.
Those can show up as branded giveaways and keepsakes, interactive activities, or self guided instructions that allow folks to engage at their own pace.
së kwa tip 001:
Next time you produce an event, get really clear on what your ROI or return on investment is, then execute a strategic vision that allows attendees to engage. And EASILY at that 🙂↕️
Client: @blkhlth
Creative Director: @jena_sekwa
Production Manager: @earthyblackwoman
Fabrication Lead: @mel___ver
Art Director & Graphic Designer: Christian Benjamin
Brand ID Designer: @qew_doodles
#Experientialmarketing #eventinspo #creativedirector #creativeprocess #brandstrategy
28 Sep 2026
The first week of September is an annual marker that CBCF — @cbcfinc Conference — is nearing.
For most, it’s an opportunity to shape policy, advocate for our communities, and push the culture forward. For @earthyblackwoman and I, it’s our opportunity to intentionally create space, elevate production, and reimagine what care can look like for our client @blkhlth.
This is my fourth year working with BLKHLTH, our third year at CBCF, and our second year executing the BLKHLTH Bodega. This year it’s elevated, and it’s tighter — dropping guests further into the health-focused world we’re imagining.
P.S. we have budget for one Producer to join our team for onsite execution September 16–20th. If you’re local to DC with experience in experiential, fabrication, and can endure a few long days of manual labor, DM @sekwa_studios a short blurb about yourself and a peek into a project you helped bring to life.
P.P.S. None of this would be possible without my Production Manager, @earthyblackwoman. If you don’t have one, get you a her — but not her, ’cause we go together 🤎
01 Sep 2026
You know what they say about writing things down — they become real.
What started as a drawing became the BLKHLTH Bodega — a familiar corner-store reimagined to center health and access to care. In lamen terms this is a pop up booth exhibit conceptualized and produced for @blkhlth.
The drawing you saw first is what I submitted to fabricators to build out our floor. It later became mockups, then a fully realized booth exhibit at @cbcfinc.
This is experiential marketing at its best.
Client: @blkhlth
Creative Director: @jena_sekwa
Production Manager: @earthyblackwoman
Fabrication Lead: @mel___ver
Art Director & Graphic Designer: Christian Benjamin
Brand ID Designer: @qew_doodles
@blkhlth yall are still hands down our faveeee client. Thank you for trusting us three years in a row. 2027 we lockin orrrr 👀
#experientialmarketing #setdesign #production #creativeprocess
23 Sep 2026
I Got My Life Together … Kinda 🙄
Groceries, vitamins, records, and that instrument you’ve been trying to learn for the past few years. The Artist Way, bills, laundry, and that gallon of water you’re supposed to drink everyday. Plants! Don’t forget the plants!
An amalgamation of all the tings we’re *read: I’m* balancing when I got my life together… kinda.
That was the brief. So we built it.
Had so much fun producing this immersive photo set with @theonenonlyjo for Homies Only in Oakland at @blenda_creatives. I’ve had my eye on this style of content creation for a min, and am so glad we got to bring it to life one time!
Special s/o to @angelinaparra, bc she really understood the assignment 🥵
Creative Director: @jena_sekwa
Creative Assistant: @theonenonlyjo
Photographer: @angelinaparra
Editor: @angelinaparra
Location: @blenda_creatives
#creativedirector #photography #adultingisoverrated #doitanyway
22 Jun 2026
A lil messy, sometimes disorganized, kinda chaotic, but always together.
Nobody told us, but adulting really be like that. It’s the lovers, friends, kids, and homies that make it all worth it.
DM us if you want your photo 💌
📸 by @angelinaparra for “I Got My Life Together … Kinda.” an immersive photo set by @jena_sekwa and @theonenonlyjo at @blenda_creatives
#homiesonly #photography #creativelife
26 Jun 2026
Something about the concept coming to life in 3D does it for me every time 🥵
“Go Touch Grass” seating landscape and merch installation for Begin Again III in Seattle, WA 🪴
#creativeprocess #creativedirector #touchgrass #worldbuilding
09 May 2026
“While we reach for the sun, somewhere else in the world, the earth is surrendering to the necessary rest of Fall and Winter.” 🌻🍂
— an excerpt from the Begin Again III creative narrative.
10,0000 sq. feet of space, 74 yards of satin drape, and 26 live plants later — this was Return to Self, a space to for reflection, creativity, and connection.
Honorable mention to the 10 lbs of moss and 400+ yards of fishing wire used for hang everything “invisibly.”
Funny how a casual, “you look cute girl!” at Culture Con last year brought this collab together so effortlessly. Grateful for you and your vision @llamamama_ 💐
Executive Producer: @llamamama_
Creative Director & Producer: @jena_sekwa
Venue: @block41_seattle
#creativedirector #creativeprocess #spacedesign #springhassprung
19 May 2026
Most of pre-production is emails 😩
This is the part I love most though 👌🏾
#experientialmarketing #creativeproducer #multihyphenate #creativeprocess #decor
11 May 2026
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