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Engineering | Racing | Service
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Recent posts
The NEW 32”. The same Lifetime Warranty.
If you break a Reserve rim or Fillmore valve while out riding, we’ll replace it for free. We’re available through email, chat or by scheduling a video call. We want to be here when you need us most.
20 Oct 2026
30|XC now in 32” with optimized stiffness.
The new refined rim profile balances radial and lateral stiffness. 28h lacing delivers the ride-feel we wanted, without adding excess weight or compromising on performance.
20 Oct 2026
The NEW 32” XC Wheels with a 30mm internal.
A 30mm internal width delivers an ideal tire profile, providing ample sidewall support and a large contact patch. We recommend using tires between 2-2.4” wide.
20 Oct 2026
XL XC 👀.
Check out our 32” XC wheelset.
11 Nov 2026
Racing is a fundamental part of Reserve.
2026 was another banner year for teams and athletes racing Reserve wheels. Team Visma-Lease a Bike claimed an incredible 66 wins throughout the season, including Wout van Aert’s emotional Paris-Roubaix victory, Matthew Brennan’s numerous stage wins, and Jonas Vingegaard’s GC wins at the Giro d’Italia, Volta a Catalunya, and Paris-Nice.
Cannondale Factory Racing’s Luca Martin dominated both XCC and XCO, becoming the series overall champion in both categories.
Marianne Vos added yet another rainbow jersey to her collection, winning the Gravel World Championship in Australia.
Jackson Goldstone claimed the rainbow stripes again, cementing his name in the history books as a back-to-back World Champion.
10 Nov 2026
You know by now, it’s all in the details.
Every component on my builds is considered. Every choice has a reason. From the big-ticket parts right down to the smallest finishing touches.
And this ZFS-5 is no exception. 🤍
#Cervelo #ZFS5 #BikeBuild #MTB #Details
10 Nov 2026
BTS phone dump from the 77|88 wheels getting some love in the studio 😍.
05 Nov 2026
Narrowest skinny I’ve ever ridden😂🥶
#mtb #trials #skinny
05 Nov 2026
Few teams win for thirty years, and fewer change the sport along the way, but Cannondale Factory Racing did both.
This year, after one final World Cup season, we say goodbye.
The last episode of Fresh Dirt is for the riders, the mechanics, the staff, and everyone who stood in the tape yelling for CFR. The team’s last lap but the team’s legacy has no finish line.
🎥 @traxxmedia
#ridecannondale
03 Nov 2026
Disc wheel studio BTS dump 😍.
30 Oct 2026
Darts on my bike🥶🎯
🚲 @canyon Spectral
📹 @ayato_trials
#mtb #bike #darts
24 Oct 2026
Cervelo Aspero 5 Custom 🏎️
#newbikeday #tuning #flatbar #cerveloaspero5 #cervelo
17 Oct 2026
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