@poundcake - IGDataHub

POUNDCAKE®

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@poundcake

26.9K

Followers

325

Following

378

Posts

N/A

Reels

Highlights

8/4

Photos/Videos in last 12

Bio

Color isn’t universal. Experience your perfect shade at poundcake.com, @ultabeauty, @credobeauty, @revolve, and @amazon

Links

poundcake.com condenast-interactive.typeform.com/rca-2026-clean

Avg likes

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Engagement

0.5/wk

Posting

Likes and comments are still being collected for this account. Check back shortly.

#1 #2 #3

Recent posts

Most lip oils just shine. Cake Theory actually works. ✅ 3 active ingredients ✅ Clinically proven hydration ✅ Color theory that neutralizes your specific lip concerns - dark spots, uneven tone, dullness, Fordyce spots. One oil. Your lips, just better. Shop at poundcake.com 30 Jun 2026

Thank you to the @byrdie team for crowning our Cake Theory in the new shade, Cactus Jam, as the Best Lip Oil out there 🏆 We spent years perfecting this formula to repair damaged lips, reduce lip lines, neutralize the appearance of hyperpigmentation and dullness, and look stunning with everything. Give your lips a chance and try Cake Theory at @ultabeauty, @credobeauty, @revolve, and poundcake.com. 15 Jul 2026

(no caption) 30 May 2026

Their words, not ours.🙂‍↕️💌 P.S. If you’ve ever wanted to try us for yourself or need a restock, we’re giving away a *free* Cactus Jam with orders $65+ (10/30-11/1 at 11:59 p.m. ET). 30 Oct 2026

You feel that little chill in the air? Fall is here 🍂🍁🍂🍁 Check out our beautiful collection of Brown Cake Batter! 22 Oct 2026

Five years ago, this is where it all started. Five unique shades for different skin and lip tones, so everyone could achieve the *perfect* red—plus a bonus shade! From now until this Sunday at 11:59 p.m. ET, celebrate with us and enjoy 30% off all products at poundcake.com (no code needed at checkout). Hope to see you in red ✨♥️ 02 Oct 2026

Our fifth birthday is right around the corner. Unlike most companies, it takes us years to conceptualize, develop, and launch new products. That’s because we believe, in an age of rapid releases, we should be adding value to beauty instead of extracting it. That’s also why moments like this mean so much to us. Cake Theory was just awarded its second Allure Best of Beauty Award. We’re honored to have it named a Best Lip Oil of 2026 and even more honored to see how it has impacted many of you. Thank you to the @allure team for always prioritizing innovation. 💛 17 Sep 2026

This is your sign to treat your lips to something nice. Try Cake Theory at poundcake.com. 💛 Muses 💕: @Kianastadlerr, @Jeneen_sahtout, @Thelanaeedit_, @Adrianamejiamakeup, @Jade.Carll, @TmaniWoodland, @Selramasamy 02 Sep 2026

We’ve been seeing a lot of lip combos going around and wanted to give our own two cents on our favorites: Combo #1: Brown Sugar Cake Batter on lips + Browning Cake Theory Lip Oil as a topper 👄 Combo #2: Coffee Cake Batter ☕️ as a liner + Melted Butter Cake Theory Lip Oil 🧈 Combo #3: Brooklyn Blackout Cake Batter 🍫 as a liner + Melted Butter Cake Theory Lip Oil 🧈 27 Aug 2026

Now is the time to stack up on FREE shipping 👀📦! We’re picking up the tab this weekend—no code needed at checkout ✨ 21 Aug 2026

Considering coming out with an XL Cake Theory…🧑‍🔬🧴 19 Aug 2026

This is how much goes into one shot ✨🧈 14 Aug 2026

Follower tracking

We have started recording @poundcake, but only 1 observation so far — not enough to show a trend yet. Track it daily →

Download @poundcake's data

Everything below is derived from this account, priced on the counts shown. Delivered as CSV by emailed link.

Data

Records

What you get

Price

Every post & reel

378 posts & reels

Caption, likes, comments, views, duration, mentions, co-authors and sponsored status for every post and reel.

See a sample

shortcode	caption	likes	comments
DaNz2DWuso-	Most lip oils just shine. Cake Theory actually w…
Da0aqXhO-Bs	Thank you to the @byrdie team for crowning our C…
DY-AQ1quRv-

Real rows from this account. The file continues in the same shape.

$9.99

minimum

Everyone who follows them

up to 26,883 followers

Handle, full name, ID, and verified/private flags for each follower.

See the columns

username	full_name	user_id	is_verified	is_private	profile_pic_url

These are the columns. We can't show live rows: Instagram serves no follower or following list to a logged-out client, so we hold none until you order.

$134.42

Everyone they follow

up to 325 accounts

Every account this one follows, same fields.

See the columns

username	full_name	user_id	is_verified	is_private	profile_pic_url

These are the columns. We can't show live rows: Instagram serves no follower or following list to a logged-out client, so we hold none until you order.

$9.99

minimum

Every post & reel

378 posts & reels

$9.99

minimum

Caption, likes, comments, views, duration, mentions, co-authors and sponsored status for every post and reel.

See a sample

shortcode	caption	likes	comments
DaNz2DWuso-	Most lip oils just shine. Cake Theory actually w…
Da0aqXhO-Bs	Thank you to the @byrdie team for crowning our C…
DY-AQ1quRv-

Real rows from this account. The file continues in the same shape.

Everyone who follows them

up to 26,883 followers

$134.42

Handle, full name, ID, and verified/private flags for each follower.

See the columns

username	full_name	user_id	is_verified	is_private	profile_pic_url

These are the columns. We can't show live rows: Instagram serves no follower or following list to a logged-out client, so we hold none until you order.

Everyone they follow

up to 325 accounts

$9.99

minimum

Every account this one follows, same fields.

See the columns

username	full_name	user_id	is_verified	is_private	profile_pic_url

These are the columns. We can't show live rows: Instagram serves no follower or following list to a logged-out client, so we hold none until you order.

You only pay for rows we deliver. Counts are the maximum available today; if an export comes back smaller, the difference is refunded automatically. Counts as last collected 5 hours, 5 minutes ago.

Tracking

A monthly plan, not a download: we keep reading @poundcake and email you what changed.

Track @poundcake every day · up to 5 accounts

We read @poundcake daily from today and email you the week's follower, following and post changes, with every reading so far as a CSV. Add up to 4 more accounts on the same plan. Cancel any time.

See the columns