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Bio
The home of women’s country & fieldsports clothing. Making you feel at home in the countryside. Tag your look #onthepeg
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Recent posts
The UK’s latest firearms stats look grim on the surface, certificate numbers are down over 100,000 in a decade.But dig a little deeper, and women are rewriting the story.
Female certificate holders now make up 6.54% of all firearm and/or shotgun holders — the highest proportion ever recorded, up from 5.5% just ten years ago.
As our industry continues to navigate legislative changes and new policies, it’s more important than ever to educate, support and engage those outside the community.
- We’d love to hear how you’re encouraging more women to get involved in shooting sports and helping to build a stronger, more inclusive community!
#onthepeg #fieldsports #countrysports #thiswomancan #fieldtofork
04 Aug 2026
Happy Sunday all!
For July’s instalment of ‘Hiho In Conversation With’ we’re joined by the lovely Lucy Allen...
Lucy is the co-owner of @onthepeg , alongside her partner Peter.
No stranger to countryside pursuits, and Peter a long term member of the eventing community, the pair had experienced their fair share of struggling to find clothing that could live up to the requirements of a long day in the field or the saddle - especially for women...
And so, On The Peg Clothing was born, the go to destination to buy trusted, stylish and functional women’s outwear and accessories.
Today, we’re chatting to Lucy all about her passion for the countryside and the life she lives within it, touching on how this all culminated in the country clothing brand we see today.
Head over to our blog to read the full article now 💜
📸 @lucynewsonphotography
18 Jul 2026
This summer, we’ll be out and about at some of our favourite country shows, and we’d love to meet you.
Whether you’re coming for the shopping, the dogs, the horses, or just a good day in the countryside, pop by our stand, say hello, browse the rails, and have a chat with people who live and breath country life 💜
Which country shows are you attending?
#onthepeg #countryshow #ruralcommunities #countryclothing
03 Jul 2026
Before a new piece earns its place at On The Peg, we take it out and wear it. We want to feel confident recommending it, and know with absolute certainty it will perform out in the field.
We’d been following Harehill’s journey for a while, so when co-founder Sophie revealed she was developing women’s technical trousers, we had to meet her and hear more.
A few months, a Game Fair and plenty of conversations later, the finished trousers were ready. Naturally, we took a pair beating.
Lucy’s verdict? “It was a warm day, but I didn’t overheat. They fit like a glove, with enough stretch to move freely — including when you need to disappear behind a bush. A practical consideration that deserves more attention in women’s fieldwear!”
From the deep pockets and four-way stretch to the fit and finish, there’s so much thought behind these trousers. Having worn them out ourselves, we’re excited to bring them to you.
For sizing: Lucy is 5ft 5in and wears her usual size 10. She found them true to size, with a 29-inch inside leg.
Now live!!
#onthepeg #countryclothing #rurallife #fieldsports
Country Clothing | Practical Clothing | Technical Clothing
07 Nov 2026
Take a look inside our most recent photoshoot gallery with us…
It was great to work alongside our local stockist, @onthepeg , and of course, @lucynewsonphotography was back behind the camera taking pictures for us again.
Thank you, Lucy! 🙌
06 Nov 2026
The Spaniels, Wildfowl and Horse & Hound pyjamas have just landed, with all three designs available in two styles.
The long set comes with a long-sleeved, button front shirt and trousers. Or the short set with a short-sleeved top and shorts.
The material is lightweight, with a silky feel, and yes both the trousers and shorts have pockets!
Perfect for gifting, or treating yourself.
#onthepeg #gifting #spaniel #mycountryliving
Gifting | Country clothing | Country Designs
06 Nov 2026
BEATING
🚩
I love beating, being out in the fresh air walking in the country, watching my beautiful dogs work and seeing the birds fly
🚩
Keeping cosy is a must, my favourite places to shop are:
@onthepeg
@newforestclothing
And my favourite beating brands are:
@ridgeline_clothing
@gingerandjardine
@deditoboots
@newforestclothing
🚩
#beating #cosy #country #clothing #countryclothing
05 Nov 2026
Rivals returns, and we have our evening set up ready, including; our Hunt pyjamas, popcorn and favourite tea in our vintage Emma Bridgewater mug.
Are you watching the new series on release, or binging the set in one go?
Rivals | Jilly Cooper | British Countryside | Country lifestyle | Country pursuits
03 Nov 2026
We’ve had a very busy October, flying the flag for On The Peg.
Beginning with our first-ever photoshoot, our Baker Boy Hat being featured in The Field Magazine, new product launches from your favourite brands, and the start of game shooting for us.
These are just a few proud moments for our small business, made possible by you 💜
#onthepeg #countryclothing #countryside #countrylife
03 Nov 2026
When Dallas sees foodddd, he gives up on all the modelling shenanigans! 🐴
At least he didn’t hide the new pink check from the camera! The new designs are on their way to a selection of stockists, and we’ll let you know once they’re live on their websites.
The Pink Cosy and Black & White Cosy are already available from @onthepeg ! Perks of being local mean they can collect the same day!
📸 @lucynewsonphotography
31 Oct 2026
The wait is FINALLY over! 🙌
We’ve been teasing you with the new AW Ginger & Jardine roll neck designs since July, and they’re finally live!
Two brand-new designs have joined the collection, both in the much-loved Cosy.
Black & White: A striking, versatile colourway.
Pink: Featuring purple and gold tones, bringing a welcome splash of colour.
Both designs have all the comfort and practicality you know and love from Ginger & Jardine, with prints that are just as at home in the field as they are out and about.
Now for the important question… are you choosing Black & White or Pink?
#OnThePegClothing #countryclothing #countrystyle #fieldsports
30 Oct 2026
From field to fork.
Pan-seared goose breast, basted in garlic and herb butter and served pink, with creamy, garlicky dauphinoise and plenty of Parmesan. It’s exactly what you want after a cold day in the field.
It’s easier than it looks too. The potatoes do their thing in the oven while you sear the goose at the end. Dinner for two in just over an hour.
Full recipe on The Wild Pantry, link in bio.
Huge thanks to @jadepallett_ for the recipe
#fieldtofork #countryside #recipe
29 Oct 2026
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