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image maker creative director founder @inprivatestudio
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www.inprivatestudio.com-
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Recent posts
The magazine @spiegelmagazin spoke with me over 8 months and followed me and my work closely.
Today, a 7-page portrait has been published in their print and digital edition. About me, my work, and the story behind it.
Exactly 10 years after I stopped blogging and decided to move behind the camera.
Since then, I’ve become very media-shy, don’t enjoy going to events, and I’m definitely not loud on LinkedIn.
I like staying partly invisible — and then showing up when my work can shine.
When the request came in, I thought about it for a long time — whether to take part and tell my story.
In my industry, there are always people who try to keep you small and prevent you from being seen or speaking about your work.
One of my most joyful work experiences got destroyed by that.
That’s exactly why I said yes to the portrait. It’s important to me that creative jobs in Germany get more recognition and support.
Only then can pop culture emerge and grow here.
Only through mutual appreciation and visibility for both sides can great things happen.
A big thank you to @juliakopatzki from SPIEGEL for your interest in my Job.
Thank you for writing so respectfully and appreciatively about my work behind the camera.
The biggest challenge for me was to describe my job.
Since leaving school, I’ve been a blogger, TV producer, casting director, talent manager, fashion designer, creative director, editor, and image consultant.
And most of the time, all at once — wildly mixed.
I don’t see myself as any of those things. I see myself as an artist who loves and lives pop culture — and who does what feels right in the moment.
There’s nothing I love more than my job — working with artists and creating special moments.
But I do hope the portrait helps people better understand me and what I do.
What I’ve definitely learned through this is to feel proud of myself again.
I’m excited for everything the future holds.
Besides my current 10 jobs, I still have many more on my bucket list. 🤓📖
Thank you to my amazing colleagues who shared such kind words about me. Thank you to @dior for dressing me for the shoot, @mariusknieling for the photos and @reza.hair for glam 🖤
09 Jan 2026
Kreativität ohne Klischees – wer verstehen will, wie moderne Marken entstehen und Popkultur wirklich gestaltet wird, kommt an ihm nicht vorbei. 🎬🌍
Michael Späth – Gründer von IN PRIVATE STUDIO, der Kreativagentur für Branding, Creative Direction, Produktentwicklung & Talent Management.
Er verbindet Kulturen und arbeitet mit nationalen und internationalen Namen aus Mode, Musik und Film/TV.
👉 Die ganze Liste der 101 Köpfe, die Zukunft machen – ab 27.06. im neuen Heft.
@michael.inprivate @inprivatestudio
#BusinessPunk #101Köpfe #CultureConnector #MichaelSpät #INPrivateStudio #PopkulturGestalten #CreativeLeadership #ZukunftMachen
22 Jun 2025
Had the honor to talk to @numero_netherlands about who I am, my brand @inprivatestudio , the inspiration behind it all, meaning of loneliness, my work for GNTM and many more ... you can find the link in my bio.
Thank you @magdalenaroe @tobiasheinrichs1 🖤
#NUMERO #inprivatestudio
06 Jan 2022
one night in Vienna 🇦🇹🏰 (in 80‘s @giorgioarmani)
28 Oct 2026
sidequesting 🥳
26 Oct 2026
directing celebrity content for @amfar london 🇬🇧
Always a honor to work with the #amfAR team and raise awarness for their important cause 🤍
CD: @michael.inprivate
📸 : @luis.jantsch
✂️: @felixo3o
21 Oct 2026
obvs I had to wear @alexandermcqueen in london 🇬🇧
📸 @luis.jantsch
17 Oct 2026
@einefragepodcast
jetzt in voller länge online auf Spotify und Youtube 💫
Wir reden über unsere Zeit im P1 und Star Kultur. Ich trage Vintage @celine . Danke @melissaflash 🤍
30 Sep 2026
a week in the office 👨💻
19 Sep 2026
@daniolmo in @ferragamo styled by @marcforne 🖤
photos by @lejosy.zh @nicksoland 📸
CD by @inprivatestudio
13 Sep 2026
latest work for @amfar venice
CD: @michael.inprivate
Videographer: @visionsofjk & @noah_stasch
Editor: @luis.jantsch
Agency: @inprivatestudio
10 Sep 2026
after @amfar venetia in vintage @gucci by Tom Ford 📸 @visionsofjk
07 Sep 2026
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