Magazine Type

Magazine Type

@magazine_type

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Bio

Type selection for colleagues. Run by Achim Reichert @ach.ime . Designing typefaces as a way (and permisson) to draw.

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#50

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This cut was a comment on how I felt @klingspor_museum during my studies. I had not the impression that a contemporary approach was established at that time. But appreciation and focus changed fortunately the last years, on both sides. Really worth a visit. 14 Sep 2026 Still in my head in Palo Alto (Now Palo Alto is in our heads): The people in Douglas Couplands text „Microserfs“ were playing with Lego. So i needed a Lego version of the Try font: 12Try-Lego 14 Aug 2026 NUMÉRO BERLIN SEXY OUT NOW! Editor in Chief & Artistic Director @oor_studio Art Direction @mirkoborsche Typefaces @magazine_type 03 Aug 2026 Special issue #50 featuring @ach.ime Cover design and typography @magazine_type Cover photography @toan_vu_huu 23 Jul 2026 The first project I made with self drawn fonts was a poster with a text by Douglas Coupland: „Microserfs“. A text that plays in Palo Alto, Nerdland. With a strong presence of everyday american products and big companys. This typeface was my version of a fat slanted. And a cut like the former logo of Microsoft. 23 Jul 2026 Then the idea of designing the different categories of type, based on this perfect structure. Here the „Serifenbetonte Linear Antiqua“, the Egyptienne. 7Try-medserif 26 Jun 2026 Type in Use : Tomorrow @ofrparis magazine launch of @numeroberlin designed by @mirkoborsche 24 Jun 2026 These basic lines and curves from the precedent action for the font named 2Try in the post before where then given a body via a nib-tool in fontographer. Some kind of script typeface, named 3Try-straight (link in bio) 18 Jun 2026 Seeing some potential in that fast drawing of an alphabet i did find the basic lines and curves of that typeface. Only the lines, no body. (the tinted spaces come from the software as it wants to create filled forms, always) 2Try-strich (link in bio) 18 Jun 2026 After being fed up by manipulating old fonts i thought i can create my own font from scratch. I tried. So here is 1Try. From 1996. 08 Jun 2026 Dear colleague, this is a first selection of typefaces designed during the last 30 years. For me, typeface design was a way to draw. And to be forced to react to requirements imposed by our way of writing and reading. And at the same time, being surprised by the unpredictable composition of forms when used as words. I am not a type lover; I do not dig into archives and try to modify old forms. Even if I admire personally Hermann Zapf, Adrian Frutiger, Ed Johnston, .... And sure, I am a kid by Brody, Emigre, and Fuse. But that’s not the point here. From time to time, I get slight admiration for these typefaces used in my design projects, so I decided it would be interesting to create a platform, also open for other typeface designers, to publish type. And because there are a lot of corporate type platforms out there, this platform is called “Magazine Type”. So I hope you enjoy the typing on the website (link in bio) and feel free to contact us for a single or multiple use of one of our typefaces. (Or the broader catalogue.) We want them to be diffused! Yours, Achim Reichert Magazine Type Paris, 10 [email protected] 07 Jun 2026

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