Herb Lubalin Study Center

Herb Lubalin Study Center

@lubalincenter

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Bio

Archive of graphic design ephemera @thecooperunion. Open to the public by appt. Posts by curators @alexandertochilovsky & jess kuronen

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Recent posts

Lubalin’s 1973 packaging for Geigy, with lettering by Tony DiSpigna 11 Nov 2026 Our next Open Flat File lecture is by David Reinfurt @david_reinfurt , who is working with an article from a 1986 issue of Visible Language about TOKENS. His lecture considers the shifting meaning of the word from 8000BC when a TOKEN referred to small clay tablets that directly led to writing systems, to 2026 when TOKENS is a household word thanks to Artificial Intelligence. Thursday, November 19 @ 6:30. Rose Auditorium, 41 Cooper Sq. RSVP is required (eventbrite link in bio). 07 Nov 2026 The office supply aisle has never recovered. Xerox label boxes, 1970s 06 Nov 2026 CBS 1956 election kits designed by Lou Dorfsman, ingeniously designed folding packaging filled with materials to help stations publicize their election coverage. He liked the folding idea so much, he did it again. 04 Nov 2026 Thank you to Kelly Walters @brightpolkadot for an inspiring lecture on The Hampton Institute, Joseph Bourke Del Valle, printing and Historically Black Colleges and Universities. Thank you as well to everyone who joined us here at Cooper and on the livestream. The recording is archived on the Open Flat File site. We still have posters left and available for free at the archive! Each lecture comes with a poster designed in response to the talk, with Walters’ poster incorporating type and images from her research. 29 Oct 2026 Since 1985, the Cooper Union @lubalincenter has championed access to rare publications, posters, sketches, and other materials that illustrate the history of design. This year, we're proud to sponsor the center’s 40th anniversary speaker series through the MillerKnoll Foundation. Inspired by the digital publication, “Flat File,” the series reveals stories from deep within the center's archive collections. Learn more at the link in bio. 14 Oct 2026 Join us for a lecture by artist and designer Kelly Walters, inspired by The Hampton Album and Black American print culture at the turn of the century. Walters is an artist, designer and researcher whose work engages with histories of Black American print publishing, material culture and archival practice. Through her studio practice, Bright Polka Dot, she creates exhibitions, installations, publications and digital design experiences for cultural and commercial institutions. -Thursday, October 15th @ 6:30 PM
- Rose Auditorium, 41 Cooper Square
- Reception to follow Free and open to the public. RSVP link is in our bio. Limited-edition posters designed by Walters will be given out at the event. Presented by MillerKnoll @millerknoll, with support from Athletics @athleticsnyc and Gretel @gretelnyc 08 Oct 2026 In 1958, Reid Miles (of Blue Note fame) designed this stationery system for Andy Warhol. Reid hired Andy to illustrate a few covers he designed. The lettering is by Andy's mother Julia Warhola. Love the spelling of Murray as Murry. first two images are from ADC's award catalog; third slide is an image from Althea Morrison's website @commonthread_alethea 29 Sep 2026 Artist/designer Kelly Walters (Parsons, Bright Polka Dot) is giving a lecture as part of our Open Flat File series. She found a copy of a 1966 MoMA catalog, The Hampton Album (designed by Cooper grad Joseph Bourke Del Valle), and will talk about Black American print culture at the turn of the century. Thursday, October 15 @ 6:30. Rose Auditorium, 41 Cooper Sq. RSVP is required (eventbrite link in bio). 23 Sep 2026 SPEAKER UPDATE: We are incredibly excited to announce an addition to our Archive speakers—Alexander Tochilovsky. @alexandertochilovsky is the Director of The Herb Lubalin Study Center of Design and Typography @lubalincenter at Cooper Union. In addition to his directorial duties, he co-founded the post graduate certificate program in typeface design at the Cooper Union, and is an instructor of history and theory of typeface design in the Extended and Condensed @coopertype programs. Unfortunately, Amy Ausherman @acid_free is no longer able to join us due to some personal matters, but we hope she can come back for year two! See you all @fitnyc in the morning—doors open at 9am. 18 Sep 2026 Thank you @eyemagazine_ and @stbridefoundation for inviting me to talk about one of my favourite covers, art directed by design hero, Herb Lubalin. Thanks to type historian Paul Shaw I learnt that this piece of lettering was crafted by John Pistilli who was part of the New York type scene. I also learnt that Pistilli was part of a group of artists who shaped the various letterforms and logos for Lubalin: Ronne Bonder, Tom Carnase and Tony DiSpigna 10 Sep 2026 Come hear Awol Erizku (@awolerizku ) talk about what he found in our archive at his upcoming Open Flat File lecture. Originally published in Avant Garde magazine in 1968, Muhammad Ali’s drawings are the starting point for what promises to be a fascinating talk from a Cooper Union alum. Thursday, September 10th
6:30 PM
Rose Auditorium, 41 Cooper Square
Reception to follow Free and open to the public. RSVP now (link in bio) to save your spot. Limited-edition posters designed by Erizku will be given out at the event. Presented by MillerKnoll @millerknoll , with support from Athletics @athleticsnyc and Gretel @gretelnyc 08 Sep 2026

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