@jacksontisi - IGDataHub

Jackson Tisi

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@jacksontisi

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Jackson Tisi directs ‘The Ladder’ for Powerade. Showcasing the gruelling workouts, setbacks and sacrifices it takes to climb the sporting ladder. on #DirectorsLibrary ↗ 𝘤𝘰𝘮𝘮𝘦𝘯𝘵 “𝘸𝘢𝘵𝘤𝘩” 𝘵𝘰 𝘳𝘦𝘤𝘦𝘪𝘷𝘦 𝘢 𝘷𝘪𝘦𝘸𝘪𝘯𝘨 𝘭𝘪𝘯𝘬 💬 @jacksontisi 14 Apr 2025

Commercial Feature: Powerade - “The Ladder” “Capturing all this in three days on film, it was an uphill battle with time. It took an incredible amount of planning to figure out, since we had a B unit shooting the whole time as well. It always feels daunting and risky to to know that there’s these huge, vital pieces that the project hinges on, making sure we have time for them and doing them right. The explosions were all done very safely. There wasn’t a single moment of laziness from anyone on our crew the whole time.” - Jackson Tisi, director Director: @jacksontisi DP: @packdrawn Editor: @thekidmatt Colorist: @mikolour Production Designer: @noellelleon Wardrobe Stylist: @carlito0os_way⁣⁣ Hair & Makeup Artists: @lisavella & @_rayallison_ & @msmakeupmccann⁣⁣ 1st AD: @sarahkravetz⁣⁣ 2nd Unit DP: @jonglendon⁣⁣ Steadicam Operator: @russdejong⁣⁣ Gaffers: @eyedeal_pro & @terror.vsn 1st ACs: Jurek Oosterfel & @aeijri & @alexnunes.ca Composer: @gavinbrivik Sound Designer & Mixer: @rphljls⁣⁣ Creative Directors: @jonathanyurek & @cheese_peteza Art Director: Woo Jae Yoon⁣⁣ Treatment Designer: @patrickschroll Head of Production: @boxwinefather⁣⁣ Producer: @mattwiele⁣⁣ Executive Producers: @tajtheblacklion & @fulianepetikyan & @deanrosen⁣⁣ Production Company: @fela.tv⁣⁣ Post Houses: @cabinedit & @raremedium.tv VFX: @mathematic.tv Sound: @concret.form⁣⁣ Starring: @k2_ttk & @makhi_inthemaking ⁣⁣ ⁣⁣ Cameras: Arricam, Phantom, Freefly Ember Lenses: Cooke Anamorphics Format: 4-perf 35mm 03 Apr 2025

POWERADE - THE LADDER LINK IN BIO FOR FULL RESOLUTION AND BEST VIEWING EXPERIENCE I am so grateful I was trusted to bring this project to life. It is a rare privilege to shoot narrative work with real storytelling that is longer that 30 seconds in the world of advertising. It was special to make a short film for March Madness. Thank you to the brand and agency for all of the trust and creative freedom. Thank you to my FELA family for making this ambitious shoot happen in 3 days. Thank you to all of my collaborators who made this project what it is. I’ll write more about this later but everyone went above and beyond and I am so grateful. Full credits in comments. Powerade - The Ladder Directed by Jackson Tisi A @fela.tv production Starring: @k2_ttk & @makhi_inthemaking Executive Producers: @tajtheblacklion @fulianepetikyan @deanrosen HOP: @boxwinefather Producer: @mattwiele CD: @jonathanyurek @cheese_peteza DP: @packdrawn PD: @noellelleon Editor: @thekidmatt @cabinedit Score: @gavinbrivik Sound: @rphljls @concret.form Color: @mikolour VFX: @mathematic.tv 2nd Unit DP: @jonglendon Integrated Producer: @mikayla.fasullo Operations Manager: @livswayze PM: @evoy.tr Treatment Designer: @patrickschroll 17 Mar 2025

More moments from the Cadillac OPTIQ campaign with Valtteri Bottas. Full film and credits in prior post. 12 Nov 2026

Visual metaphors representing the centrifugal forces and pressure an F1 driver endures. CADILLAC OPTIQ X VALTTERI BOTTAS Full film and credits in previous post. 09 Nov 2026

CAN’T CORNER BOTTAS. (DC) Cadillac Optiq X Valtteri Bottas. Being able to work legendary driver, @valtteribottas, during the Monaco Grand Prix was a dream come true and I am so grateful to the amazing client and agency teams for their continued trust and collaboration. Special thanks for Impossible Objects for their amazing VFX work and patience with my desire to experiment. I am lucky to be surrounded with so many talented collaborators. This is a meditation on the centrifugal forces a driver must adapt to inside and outside of the car. Inception is one of my favorite films and I couldn’t help but to pay homage with the spinning top. Directed by Jackson Tisi A @fela.tv production Executive Producer: @tajtheblacklion, @fulianepetikyan, @deanrosen, & @boxwinefather Senior Ops Manager: @livswayze Treatment Designer: @patrickschroll Client: Cadillac Brand Strategy Manager: Marica Ostrowski Global Integration Manager, Cadillac F1 Marketing: Pamela Arteaga Pantoja Senior Manager, Social and Influencer Marketing: @cory_a_williams Agency: 72andSunny Senior Film Producer: @maxbelin Brand Director: @_misstara Group Creative Director: @gerardo.creative Creative Director: @your_mexcellence & @mikefolabi Director of Photography: @erikolovhenriksson 1st Assistant Camera: Richard Ducros 2nd Assistant Camera: Chloé Blondeau Key Grip: Nicolas Turchet Grips: Julien Roca, Willdric Lievin, Jonathan Moreau, Maxime Chetritt, Killian Boussenec & Franck Boussenec Gaffer: Thierry Garcia Sparks: Martin Garcia, Nicolas Pastergue, Francois Garcia & Thomas Garcia Service: @shotinmars Executive Producer: Matthieu Berenguer Line Producers: Gilles Pinaudeau & Éléna Manunta Production Coordinator: Clara Avazeri 1st Assistant Director: Laurent Bousse 2nd Assistant Director: Lucas Di Nuzzo Location Manager: Daniel Dacomo Radynamic Precision Driver: Marc Roca Fontanet Arm Operator: Xavi Montoliu Ferragut Hero Precision Driver: Josep Pujol Creus Carshooting111 Coordinator: Monica Torruella Catering: Julien Pappalardo Editor: @nick.yumul @church_edit Color: @dantegiani @ethos_studio Sound Design: @zak.engel Original Composition: @gavinbrivik VFX: @_io.studio_ VFX Supervisor: Ben Ka 05 Nov 2026

"I love filmmaking that feels circular and gives an audience clarity using visuals and story structure. Honest and believable performances are the most important part of this film and we needed the actors to feel grounded and entirely real. We were seeking a surreal and elevated feeling through the visual metaphors for inner emotions and the narrative structure I wrote into the script. Finding that balance and keeping our focus on emotional resonance made every creative decision intentional." - Director @jacksontisi North York General - “No One Else Sees” Directed by @jacksontisi A @fela.tv production EPs: @tajtheblacklion @fulianepetikyan @deanrosen @boxwinefather Producer: @juleeagh Senior Ops Manager: @livswayze Head of Design: @patrickschroll Designer: @jamesga.design PM: @bella.a.randazzo PC: Sarah Ruest Assistant Talent Coordinator: @sophsophev 1st AD: @darrellfaria 2nd AD: @cowinpoon @courageideas Founder + CCOs: @dhavalbhatt @joel_holtby Partner + President: Niki Sahni Partner + CSO: @thomaskenny Partner + EP: @clairgalea23 Partner + ECD (MTL): @marilouaubin Partner + ECD (MTL): @sautemax Partner & Head of Strategy (MTL): Rafik Belmesk Strategy Director: Rami Dudin Senior Copywriter: @lorayah Senior Art Director: @armansaturday Group Account Director: @kledgett Account Supervisor: @anushkapawar Talent + Traffic Manager: Catharine Piccioli PR Director: Natalia Banoub PR Coordinator: @valeriiem Producers: @racheldercole @skinnyprice DP: @zoesimone.y 1st AC: Adrian Muir 2nd AC: @susanqliu Loader: @nigeltang123 VTR: Maurice Chiu Key Grip: @bromandudeson Best Grip: Tony Ranieri Grips: @jladphoto & Camilo DeSantis Gaffer: @sommerview BE: Parker Elgie Electrics: @mattylabs, Nic Keung & Jackson Green Sound: @sersoundgta Production Designer: @noellelleon Assistant Buyer: @thedeyla Set Dressers: @brandontylerwilson @jesar_gabino, Kelly Mae Vuong & Hillary Anderson SPFX: @philmfx Wardrobe Stylist: @carlito0os_way Wardrobe Assists: @jess___mak @omar.t.zayed MUA: @recognizekat MUA Assist: @nicolesoo_mua @olivegreymua Locations Manager: Gary Nicolucci Editor: @nick.yumul Assistant Editor: @mariana.ros 30 Sep 2026

Grateful to have been trusted with directing this short film for North York General in Toronto. Watching @petergaras deliver this honest and unflinching performance was remarkable and defined this film. Couldn’t have been done without the trust and collaboration of our new friends at @courageideas. @armansaturday @lorayah @clairgalea23 @dhavalbhatt @joel_holtby @racheldercole A @fela.tv production. EP’s: @tajtheblacklion @boxwinefather @deanrosen @fulianepetikyan Producer: @juleeagh DOP: @zoesimone.y 1st AD: @darrellfaria 1st AC: @aeijri 2nd AC: @susanqliu Gaffer: @sommerview Production Designer: @noellelleon Wardrobe: @carlito0os_way MUA: @recognizekat Edit: @nick.yumul Color: @nicklw VFX: @alteregopost Sound Design & Mix: @harryknazan @osoaudio Music: Radiohead - Creep (cover by Scala & Kolacny Brothers) Shot on 35mm @kodak_shootfilm Full credits on Vimeo link in bio. 29 Sep 2026

@northyorkgeneral @nyghfoundation “No One Else Sees” Directed by @jacksontisi A @fela.tv production EPs: @tajtheblacklion @fulianepetikyan @deanrosen @boxwinefather Producer: @juleeagh Senior Ops Manager: @livswayze Head of Design: @patrickschroll Designer: @jamesga.design PM: @bella.a.randazzo PC: Sarah Ruest Assistant Talent Coordinator: @sophsophev 1st AD: @darrellfaria 2nd AD: @cowinpoon @courageideas Founder + CCOs: @dhavalbhatt @joel_holtby Partner + President: Niki Sahni Partner + CSO: @thomaskenny Partner + EP: @clairgalea23 Partner + ECD (MTL): @marilouaubin Partner + ECD (MTL): @sautemax Partner & Head of Strategy (MTL): Rafik Belmesk Strategy Director: Rami Dudin Senior Copywriter: @lorayah Senior Art Director: @armansaturday Group Account Director: @kledgett Account Supervisor: @anushkapawar Talent + Traffic Manager: Catharine Piccioli PR Director: Natalia Banoub PR Coordinator: @valeriiem Producers: @racheldercole @skinnyprice DP: @zoesimone.y 1st AC: @aeijri 2nd AC: @susanqliu Loader: @nigeltang123 VTR: Maurice Chiu Key Grip: @bromandudeson Best Grip: Tony Ranieri Grips: @jladphoto & Camilo DeSantis Gaffer: @sommerview BE: Parker Elgie Electrics: @mattylabs, Nic Keung & Jackson Green Sound: @sersoundgta Production Designer: @noellelleon Assistant Buyer: @thedeyla Set Dressers: @brandontylerwilson @jesar_gabino, Kelly Mae Vuong & Hillary Anderson SPFX: @philmfx Wardrobe Stylist: @carlito0os_way Wardrobe Assists: @jess___mak @omar.t.zayed MUA: @recognizekat MUA Assist: @nicolesoo_mua @olivegreymua Locations Manager: Gary Nicolucci Editor: @nick.yumul Assistant Editor: @mariana.rossi.b Colorist: @nicklw Color Producer: Pablo García Contreras VFX Artist: @vikkyg99 @alteregopost VFX Assistant: @alecwhittal Senior Producer: @tavares93 Executive Producer: Hilda Pereira Music Supervision & Sound Design: @interlude.sounds Sound Design & Mix: @osoaudio Creative Director: @harryknazan Engineer: @hixie EP: @laudobbs Audio House: @pirate.sound Sound Director & Engineer: @sonic_kore Executive Producer: Maggie Blouin Pearl Head of Casting: @saltandketchup 29 Sep 2026

More moments from Cadillac with Checo. 30 Apr 2026

Moments from my latest project with Cadillac and Checo. Credits in prior post. 28 Apr 2026

It’s exciting when personal passions and work overlap. Being a fan of F1 and getting to work with someone like Checo for the iconic brand that is Cadillac was a privilege. We shot this with a great team this past November in Guadalajara. Special thanks to @_impossibleobjects for all the extra work on this DC. Directed by Jackson Tisi Production: Olympic Crew & FELA EP: Antonio Salume, Jorge Granados Ross, & Gil Hernandez Agency: 72&Sunny Producer: Max Belin Creative Directors: Omar Ponce & Jack Welles Cinematography: Zoe Simone Yi Edit: Nick Yumul @ Church Editorial VFX: Impossible Objects Color: Dante Pasquinelli @ Ethos Studio Title Design: Patrick Schroll Sound Design: Zak Engel Composer: Gavin Brivik 23 Apr 2026

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shortcode	caption	likes	comments
DIb8da4izLJ	Jackson Tisi directs ‘The Ladder’ for Powerade. …
DH_ueMuSRI4	Commercial Feature: Powerade - “The Ladder” “Ca…
DHTtzZeP73_	POWERADE - THE LADDER LINK IN BIO FOR FULL RESO…

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shortcode	caption	likes	comments
DIb8da4izLJ	Jackson Tisi directs ‘The Ladder’ for Powerade. …
DH_ueMuSRI4	Commercial Feature: Powerade - “The Ladder” “Ca…
DHTtzZeP73_	POWERADE - THE LADDER LINK IN BIO FOR FULL RESO…

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