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Bio
👩🏾💻 Ops Partner & Client Experience Baddie 🧠 Helping creative entrepreneurs get their sh*t together 📚 Currently re-reading ACOTAR
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Recent posts
The best compliment you can get as an ops baddie is: “hey boo!, got a minute? I have an idea.” 🥹
That’s trust. And it means you get to plan instead of clean up after. Save these 4 questions for the next time your client comes to you with something big.
Are you Team Clean Up Crew or Team Talk Me Through It?
29 Sep 2026
This isn’t just a story. It’s a reminder.
That grief can birth purpose.
That pivots aren’t failure. They’re freedom.
That you can build a business and a life that reflects your values, your vision, and your voice.
🎥 Tag a fellow creative who needs this today.
07 May 2025
New episode is LIVE! 🫖
$50,000 in one day. Off email. 😮
@thekalistokes sat down and poured ALL the tea on why your inbox is your income. We covered the layoff that started it all, why social media is not a business model, and how she sold out a launch without posting for two weeks.
If you’ve been sleeping on your email list, consider this your wake-up call. 💌
🎧 Listen now on Spotify. Link in bio!
And here’s the part I need you to hear: Kali isn’t just talking about it, she’s doing it for her clients every single day. If you want it done for you, her 60-day program has her mapping your strategy 1:1 and writing, building, and scheduling every email. If you’d rather learn the skill yourself, Inside the Inbox is her 4-week private mentorship. Either way, you’re getting the brain behind a $50K day. Links are in her bio. ✨
23 Oct 2026
“You always figure it out.”
If you grew up hearing that, this episode is for you. No strategy, no fixing. Just me and you. 🫖
New episode of A Cup of Honest Tea is live. Link in bio.
Were you the easy one? Tell me below.
#acupofhonesttea #therapy #childhood
08 Oct 2026
I’m speaking at an amazing event this summer and the second @stephwharton_ asked about it I was like... yep, I’m in. No question.
Speaker Movement Conference is a FREE 3-day virtual event happening July 14–16 built specifically for Latinx, BIPOC, and Queer leaders ready to go ALL IN on their speaker era!!!
I said yes because after 15+ years of building a business in rooms that weren’t built with people like me in mind, this hit different. I know what it’s like to have to fight for your seat at the table, so when I saw a whole conference built to hand us the table? Had to be there.
The speaking world hasn’t always made space for us. This conference is a direct response to that and I’m proud to be in this room.
12 speakers. 3 live events. 3 days. All free.
As one of the speakers, I’ll be leading a session on Let Your Speaker Page Do The Heavy Lifting because your speaker page should be working for you while you sleep, not just sitting there looking cute and doing nothing.
Register for the Speaker Movement Conference at the link in my bio.
Can’t say I’ve never given you anything nice. 😚
29 Jun 2026
Comment MASTERCLASS to get the registration link for tonight’s webinar. See y’all at 7:30 PM EST. ✨
I’m always big on pulling back the curtain and introducing you to the team behind the scenes that helped me build a six-figure brand.
Tonight, I’m joined by my Operations Manager, @its.debbiej and @thelegacycpa Shay the owner of The Money Council to talk about the backend processes every photographer needs.
We’ll be covering:
• Systems & workflows
• Following up with leads
• Pricing foundations
• Finances & taxes
Because success isn’t just about taking pretty pictures. It’s about building a business that lasts.
18 Jun 2026
POV: You just booked three dream clients, but you’re still googling “how to write professional emails” 🤡
The fraud feeling is REAL, isn’t it? Your brain will completely ignore every testimonial and focus on that one typo in your last email.
But here’s the thing - that voice telling you you’re not qualified? She’s not protecting you. She’s keeping you small.
You don’t need more credentials to help someone who’s two steps behind you. You just need courage. And courage looks like showing up scared anyway.
If you’ve been waiting to feel “ready” - this is your sign that ready is a feeling, not a fact ✨
Double tap if you needed this reminder
#HonestTeaAndClarity #ImposterSyndrome #WeddingProBusiness #CreativeEntrepreneur #BusinessBestie
04 Aug 2025
IT’S HERE: The August Collective is officially open ✨
If you’ve been following my journey, you know I’m obsessed with helping creatives build client systems that actually work. Today, I’m opening just 3 early access spots to work hands-on with heart-centered business owners who are ready to stop winging it and start winning it.
Choose your transformation:
🏗️ CRM Workflow Buildout
⚡ VIP Day: Client Journey Optimization
This isn’t just about automation. It’s about creating client experiences so seamless, so thoughtful, that your people can’t stop talking about you.
Applications close August 10th.
I’ll personally review every application and select 3 creatives by August 12th.
Ready to never drop the ball again?
Link in bio for all the details + application 💕
Tag a creative friend who needs to see this!
#clientexperience #systemsthatwork #creativebusiness #augustcollective #photographers #weddingplanners #serviceproviders
01 Aug 2025
Bestie, I’m about to say something that might make you mad 🔥
But I’m saying it because I love you and I see you stuck.
Freedom isn’t waiting for the perfect client to find you. Freedom isn’t more money in your bank account. Freedom isn’t even having all the right systems in place.
Freedom is responsibility - the radical, uncomfortable, life-changing kind.
The moment you stop waiting for external circumstances to change and start owning your role in every outcome, you move faster than everyone still making excuses.
3 Steps to Radical Ownership:
Step 1: Blame no one (including yourself)
Stop saying: “If only my clients were better...” “If only the market were different...”
Start saying: “This is my situation. What am I going to do about it?”
👉🏾 This week: Catch yourself in ONE blame statement and immediately reframe it as a responsibility statement.
Step 2: Expect nothing from anyone else
No one is coming to save your business. No perfect client is going to solve all your problems. No algorithm change is going to make you successful. You don’t need anyone else to succeed.
👉🏾 This week: Identify one area where you’ve been waiting for external help & take action yourself instead.
Step 3: Choose your hard
Doing the hard work today is easier than living with regret tomorrow. Taking responsibility feels heavy at first, but it’s lighter than carrying blame and resentment.
👉🏾 This week: Pick ONE thing you’ve been avoiding & do it. The client follow-up, the difficult conversation, the system you need to build - whatever it is, own it and handle it.
🫶🏾 When you own it all - the wins, the losses, the messy middle - you take your power back. You move faster than everyone still waiting for perfect conditions.
The most successful people I know aren’t the ones who never face problems. They’re the ones who take responsibility for solving them.
💭 Save this for when you need the reminder to own your power
🏷️ Tag someone who’s ready to stop waiting and start owning
#creativeceo #radicalresponsibility #businessmindset #entrepreneurlife #takecontrol #ownit #businessgrowth #subtleart #CEOStudySeries
14 Jun 2025
Look here, friend. I need to tell you something that might hurt a little 💭
Your problems aren’t going anywhere. They’re just getting more interesting.
Here’s the plot twist nobody tells you about success:
When I first started, my biggest problem was “How do I find ANY clients?” Now it’s “How do I choose between these incredible opportunities?”
When you meet your first goal, you’re gonna stress about problem one. After meeting your second goal, you’re gonna stress about problem #2 .
The stress didn’t disappear - it evolved.
And honestly? I’m kinda here for it.
The Subtle Art of Not Giving a Fck* completely flipped my perspective on this. The goal was never to eliminate problems—it was to upgrade them to ones worth solving.
Right now you might be struggling with:
→ Finding any clients (just please, someone hire me!)
→ Pricing way too low because you’re desperate
→ Working from your kitchen table with zero boundaries
→ Doing everything yourself because you can’t afford help
Future you gets to struggle with:
→ Choosing between multiple dream clients
→ Strategic pricing decisions that maximize profit
→ Designing your perfect workspace
→ Building and managing an incredible team
See the difference? Same struggle category, completely elevated experience.
The Problem Ladder Framework helps you:
✨ Reframe current struggles as stepping stones
✨ Get excited about “better problems” ahead
✨ Solve today’s issues with tomorrow’s growth in mind
✨ Stop waiting for a problem-free business (spoiler: doesn’t exist)
Real talk: Your problems are progress indicators. The quality of your problems reflects the level of your business.
Stop asking: “How do I avoid problems?”
Start asking: “What problems am I excited to have?”
💭 Save this for when you need the perspective shift
🏷️ Tag someone who needs to hear this
#creativeceo #problemsolving #businessgrowth #mindsetshift #entrepreneurlife #subtleart #levelup #businessmindset #ceostudyseries
13 Jun 2025
I need to tell you something that’s going to hurt 💔
You’re going to die.
I’m going to die.
Everyone reading this is going to die.
And we keep living like we have forever.
Every day you half-ass your dream, every day you wait for “perfect conditions,” every day you choose fear over freedom... is a day you can’t get back.
Here’s what breaks my heart:
I see incredible people - talented, creative, brilliant people - wasting their finite weeks on:
→ Perfectionism that never leads to launching
→ Comparison that steals their joy
→ People-pleasing that drains their soul
→ Playing small because it feels “safer”
Meanwhile, your dreams are sitting in the corner collecting dust.
The real tragedy isn’t death itself - it’s never really LIVING.
I calculated it once. If you live to 80, you get roughly 4,000 weeks. That’s it. I don’t know how many you’ve already used, but I know you have fewer left than when you started reading this.
This isn’t morbid - it’s motivating.
When you truly accept that your time is finite:
→ Most drama suddenly doesn’t matter
→ Other people’s opinions lose their power
→ Your priorities get crystal clear
→ Urgency becomes your friend
So here’s what I need you to do:
Build a business that reflects your courage, not your convenience. Build a brand that outlives your fear. Build work that feels like art, not obligation. Build relationships that feed your soul. Build a life you’re proud to say “I gave a f*ck about this.”
Ask yourself: If I had 6 months to live, would I spend my time on this? If the answer is no, stop doing it. If the answer is yes, do more of it.
Your time is limited. Your potential is not.
And friend, you deserve a life that matters.
#creativeceo #lifematters #mortality #urgency #buildyourdream #timeislimited #liveintentionally #deathmotivation #purposefulbusiness #subtleart #CEOStudySeries
12 Jun 2025
Let’s talk about something nobody wants to hear ⬇️
Success isn’t about finding the “easy path.” It’s about picking which hard thing you actually want to get good at.
Everyone wants a 6-figure business. Not everyone wants the struggle of getting rejected 50 times before landing one yes.
Here’s the truth: You’re going to struggle anyway. Might as well pick struggles that build your dream instead of your resentment.
Step 1: Ask what pain you’re willing to repeat
Real talk: Every business path has a specific type of suffering attached. Sales calls? Content creation? Learning new tech? Managing people? You’ll deal with something hard either way - pick the one that builds what you actually want.
This week: List the top 3 struggles required for your business goal. Rate your willingness to endure each one (1-10, be honest). Anything below 7? Choose a different path or find a different way.
Step 2: Evaluate the meaning behind the work
Ask yourself: Is this struggle building me into who I want to become, or just draining me for someone else’s dream? There’s a difference between growth pain and pointless pain.
This week: For each struggle you rated 7+, write WHY you’re willing to endure it. If you can’t find a compelling reason, reconsider the goal.
Step 3: Fall in love with the process, not just the payout
Real talk: If you can’t find something to love about the boring, messy middle, the shiny ending won’t save you. You’ll burn out before you get there.
This week: Find ONE thing you genuinely enjoy about your chosen struggle. Focus on that when the work gets hard.
Bottom line: Stop asking “What do I want to achieve?” Start asking “What struggle am I willing to endure?”
The struggles you choose become who you are. Choose ones that build the person you want to become.
💭 Save this for when you need to remember that struggle = growth
🏷️ Tag someone who needs to pick better struggles
#CEOStudySeries #creativeceo #businessgrowth #entrepreneurmindset #struggleselection #subtleart #mindsetshift #businessstrategy #creativeentrepreneur
11 Jun 2025
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