137.2K
Followers
154
Following
1,796
Posts
N/A
Reels
10
Highlights
8/4
Photos/Videos in last 12
Bio
#HMBeauty
Links
www.hm.com/beauty-
Avg likes
-
Avg comments
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Engagement
2.7/wk
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Recent posts
Rosy from the season. #HMBeauty
05 Nov 2026
On our mind: red. #HMBeauty
02 Nov 2026
Beauty after dark. Spooky season is here. #HMBeauty
27 Oct 2026
We are spellbound in plum. #HMBeauty
24 Oct 2026
The fall lip edit. #HMBeauty
22 Oct 2026
This season's hue: Velvet Drama. #HMBeauty
20 Oct 2026
No appointment needed. Bordeaux Blush press-on nails.
18 Oct 2026
The fall beauty routine. #HMBeauty
16 Oct 2026
Count down to the holidays with a new beauty surprise every day. Discover our beauty calendars. #HMBeauty
14 Oct 2026
Sharpen the look with Mark My Lips Lip Pencil. #HMBeauty
12 Oct 2026
Fenty Beauty has finally landed at H&M Beauty. Find your favourites online and in selected stores in Sweden, Finland and Denmark. #HMBeauty
08 Oct 2026
Cold season calls for hydration. No chapped lips this fall. #HMBeauty
05 Oct 2026
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