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Bio
We are FIRST WITHIN, an award-winning interior design studio specialising in restaurants, bars and clubs. Based in London with clients worldwide.
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Recent posts
2026 Winner / Europe - Lighting
Congratulations to Bund at London Hilton on Park Lane (London, UK) by Lighting Design Studio and First Within, winner of the Europe - Lighting category.
“Magnificent lighting that still is able to highlight the cityscape outside the bar. Beautiful layered textures,” said our 2026 Judge, Cindy Karim (Director, Karim Group)
Bund is Shanghai Me’s high-energy hidden lounge, inspired by the glamour, secrecy and indulgence of 1930s Shanghai speakeasies. Interior design by First Within, an award-winning London interior design studio specialising in luxury lifestyle hospitality venues worldwide. Lighting design by The Lighting Design Studio, an independent lighting consultancy creating thoughtful, atmospheric lighting for hospitality, residential and commercial spaces.
📸 @johnnysphotography
View all entries on our website via the link in bio.
#RBDA #RBDA2026 #RBDAWinner
07 Oct 2026
A few snapshots from GAIA Miami.
Mediterranean soul, Miami energy, and a world of carefully considered details. From the richness of the materials to the warmth of the lighting, every corner tells a little more of the story.
This is a space designed to be discovered, experienced and remembered.
13 Nov 2026
A special venue with a certain vibe.
Because a restaurant is about more than creating somewhere beautiful. It’s about setting the scene for everything that happens within it. The energy, the conversations, the moments that turn an evening into a memory.
Our design sets the stage. The people bring it to life.
10 Nov 2026
Sometimes, you get sent a video of a space you designed and just have to share it.
Lion in the Sun, Dubai. A little reminder of why we love what we do. Seeing a vision that once existed only on paper come to life, filled with atmosphere, energy and all the details we spent so long imagining.
Some spaces really do speak for themselves.
30 Oct 2026
High above the streets of London, you’ll find a world of 1930s Shanghai glamour that overlooks the city’s ever-changing skyline.
From richly layered interiors and intricate details to atmospheric lighting and sweeping views, every element has been designed to transport you somewhere extraordinary.
A little old-world romance. A little modern-day London. And an entirely different perspective on dining in the capital.
Welcome to Shanghai Me London, designed by First Within.
06 Nov 2026
At First Within, we believe the most extraordinary hospitality spaces begin long before the first material is chosen or the first sketch is drawn. They begin with a narrative. Something that gives every texture, every light, every detail and every experience a reason to exist.
Because great design isn’t simply about creating somewhere beautiful to dine. It’s about creating somewhere people can feel, connect, escape and remember.
And that’s where the real magic happens.
03 Nov 2026
A little reminder that we won an award. 🏆
And not just any award. We’re talking about the award for Best Signature Suite in Spain at the BEYOND Luxury Awards 2026, becoming the first-ever winner of this brand-new category.
We’re still feeling incredibly proud of this one. From the first sketches to the finishing touches, so much creativity, collaboration and attention to detail went into bringing this space to life. So, yeah, we’re more than happy to celebrate all over again.
28 Oct 2026
An award-winning suite, with a first-of-its-kind accolade.
We’re incredibly proud to share that COYA Suite Marbella has been named Best Signature Suite in Spain at the BEYOND Luxury Awards 2026, becoming the first-ever winner of this prestigious new category. A wonderful recognition of the creativity, craftsmanship and attention to detail that went into bringing this extraordinary space to life.
Congratulations to everyone involved in making it happen. This really is one special suite.
22 Oct 2026
COYA Suite, from concept to creation.
Every extraordinary space begins with a vision. For the COYA Suite Marbella, we set out to capture the unmistakable spirit of COYA’s Peruvian soul, rich textures, playful energy and sense of escapism — and then translate it into an entirely new experience.
Working alongside the talented team at @mxvisualisation, we brought that vision to life, exploring every detail long before it became reality.
Swipe to see how imagination became an experience, and how closely the final result reflects the original vision.
20 Oct 2026
The COYA Suite in Marbella is more than just a private hotel room; it’s the ultimate expression of COYA and the most immersive COYA stay in the world.
Designed by First Within.
15 Oct 2026
Last week we won the 2026 Restaurant & Bar Design Awards for best Lighting in Europe, so we thought we’d share some of the lighting design we brought to Bund, a high-energy lounge inspired by 1930s Shanghai speakeasies, hiding in the skies above London’s Park Lane.
13 Oct 2026
Ever wondered what’s behind the doors of the most extraordinary hotel suites in the world? We’ll get ready to step inside the COYA Suite in Marbella and tell us what you think.
09 Oct 2026
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