FIRST CONTENT Studio

FIRST CONTENT Studio

@first.content.studio

255

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4

Following

37

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6

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Photos/Videos in last 12

Bio

Shaping brand’s identities & business perspectives Creative Production | Casting | Styling | Branding | Copywriting & more London/Bucharest

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Recent posts

@almazclothing teaser for the FW26 western-themed presentation & dinner at @mbbfw_official Directed by @catinca.negut at @first.content.studio & starring @andraolaru in collaboration with @phi.europe (edit @dr.andrici camera & color @kalexxaaa sound @sahi21x 21 Apr 2026 part of our casting for @almazclothing SS26 during @mbbfw_official Casting Director @catinca.negut @independent_intl @monster_mgmt @fabbrica.milano @mounamodels @attitudemodels @murmodels @onemodelsromania @mra.models.agency @i.am.models.agency landonannunziata 25 Feb 2026 ‘Unwavering’ editorial for @pap_magazine Styling by @first.content.studio / @catinca.negut Captured by @gomezdevillaboa 08 Feb 2026 ‘Unwavering’ editorial for @pap_magazine Styling by @first.content.studio / @catinca.negut Captured by @gomezdevillaboa 06 Jan 2026 @almazclothing SS26 campaign, starring @lily.chapmann casted by First Content Studio Casting Director @catinca.negut 29 Dec 2025 @fraeuleinmagazine - ‘The Lady Combs Her Hair While the Country Burns’ is an intimate editorial exploring femininity, resistance, and performative identity within the constraints of patriarchal space. Shot after hours in an Eastern European art school, the editorial invokes the proverb “Țara arde, baba se piaptănă” (Romanian version of “fiddling while Rome burns”) —not as irony, but as reclamation. It challenges the idea that self-beautification or gender expression is frivolous in crisis. On the contrary, resistance quietly survives in these small, sacred acts of becoming. Once used to mock vanity, the proverb becomes subversion. The act of dressing, of grooming, of becoming— especially in a queer, femme, or defiant body—frames vulnerability as power. As presence. In this liminal space between societal failure and personal possibility, they ask: What if survival itself is the statement? Alexa, play High Hopes by Pink Floyd. - Photography iamsebastiangalin Styling & Creative @catinca.negut Videography @adeonancira Make-up @mihaelacherciu Hair @sebastian.sarghie Models @anaxtacu @alexandrad0brin @attitudemodels Production & Casting @first.content.studio Styling Assistant @maria._.popescu Location National University of Arts Bucharest, special thanks to @sergiuchihaia Published by @nicoleatieno 💌 Wardrobe @medeeae @almazclothing @acnestudios @anghel.studio @almazclothing @commedesgarcons @viviennewestwood @covacimihnea @kiwakult @maisonmargiela @maria._.popescu @magdabutrym 24 Dec 2025 @fraeuleinmagazine story Produced, Casted & Directed by First Content Studio - ‘The Lady Combs Her Hair While the Country Burns’ is an intimate editorial exploring femininity, resistance, and performative identity within the constraints of patriarchal space. Shot after hours in an Eastern European art school, the editorial invokes the proverb “Țara arde, baba se piaptănă” (Romanian version of “fiddling while Rome burns”) —not as irony, but as reclamation. It challenges the idea that self-beautification or gender expression is frivolous in crisis. On the contrary, resistance quietly survives in these small, sacred acts of becoming. Once used to mock vanity, the proverb becomes subversion. The act of dressing, of grooming, of becoming— especially in a queer, femme, or defiant body—frames vulnerability as power. As presence. In this liminal space between societal failure and personal possibility, they ask: What if survival itself is the statement? Alexa, play High Hopes by Pink Floyd. - Photography iamsebastiangalin Styling & Creative @catinca.negut Videography @adeonancira Make-up @mihaelacherciu Hair @sebastian.sarghie Models @anaxtacu @alexandrad0brin @attitudemodels Styling Assistant @maria._.popescu Location National University of Arts Bucharest 21 Dec 2025 Styling, Creative & Art Direction for Maison Gaia event concept starring @whomadewhoofficial 🥛 25 Nov 2025 L’Officiel Editorial casted by First Content Studio Casting Director @catinca.negut starring @yasminpalais represented by @faith_mgmt story by @stefan.m.istrate & @tisstevenpaul @lofficielbaltic 20 Nov 2025 Casting for @almazclothing SS26 during @mbbfw_official Casting Director @catinca.negut All my love to the ALMAZ family, models and partner agencies 🥀 thank you!! @independent_intl @monster_mgmt @fabbrica.milano @mounamodels @attitudemodels @murmodels @onemodelsromania @mra.models.agency @i.am.models.agency @landonannunziata Team @andraolaru @mrcosminbadulescu @licapopescu @cerasela.nicoara @carmenlidiavidu @irina_moscu @adeonancira @giostaiano @tupacmartir @eume_romania @buragadaniel @stratulatsorin @caramanalexe @alexsarghe @alexifi @adrian_trif @mihaelacherciu @malvina_isfan @claudianeacsu @juliaganu @musette.official @stefan.m.istrate @stefanabog Zaman Andrei 19 Nov 2025 ELLE Girl Editorial casted by First Content Studio Casting Director @catinca.negut starring @irinamariamotoc represented by @murmodels @valentinaionescumur story by @stefan.m.istrate & @tisstevenpaul @irinabucurib @elleromania 27 Oct 2025 Visuals for @samm___music & @ajna__music x Gaia Boutique Festival event Video by @catinca.negut & @adeonancira Casting & Art Direction @catinca.negut Make-up @ioana.rmn Starring @_narajackson ‘Let the Forest Swallow You’ concept by Gaia #imageconsulting #boutiqueagancy #creativedirector #casting 22 Aug 2025

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DXZh3kkiL01@almazclothing teaser for the FW26 western-theme…
DVL3eA4CGjSpart of our casting for @almazclothing SS26 duri…
DUgGojECO6X‘Unwavering’ editorial for @pap_magazine Styli…

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