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YOU CAN ORDER MY BOOK 📕 Check out the link below. 👊 Nike Running Global Head Coach This is about running. This is not about running.
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www.harpercollins.com/products/this-is-about-running-this-is-not-about-running-chris-bennett?variant=44778258399266 harpercollins.co.uk/products/this-is-about-running-this-is-not-about-running-lessons-for-between-and-beyond-the-start-and-finish-line-chris-bennett?variant=56399423013243 lnkfi.re/yfzwUn-
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Recent posts
I wish you all saw yourselves the way I see you.
There on the starting line… nervous and full of doubts.
You take a deep breath. You shake your arms.
Close your eyes. Open them. You cross the line.
Courage. Hope. Promise. That’s what I see.
There you are in the middle of the run, the race, the loop, the training, the middle of the recovery, the rehab, the sickness, the injury, the comeback, the race of your life. You keep showing up. You keep going. Starting line after starting line. Faith. Perseverance. Guts. Mettle. That’s what I see when I see you.
There you are at the finish line. Exhausted. Tired. Fatigued. Excited. Reborn. Happy. Disappointed. Thrilled. Worn out. Spent. Restored.
I see someone that’s endured. I see someone that’s strong. Someone that believes. I see someone that inspires me and motivates me.
I wish you all saw yourselves the way I see you. Because that’s who you really are. So, when you hear me say that I’ll see you on the next starting line. Now you know who I’m looking for. A rock star. A badass. A runner.
I’m looking for you.
#thisisaboutrunning #thisisnotaboutrunning #kindnessishardcore #coachbennett #running 🎥🎬 @kchris_productions
05 Nov 2026
The most meaningful and memorable moment of my marathon was meeting @coachbennett at mile 22… there are people who have a gift to not only see you but touch your heart ❤️ and soul in a way that’s impossible to describe.. I was hurting and broken by mile 22 both my body and mind and the voice that had guided me through training runs, his podcasts and book spoke to me directly and reminded me why I had stepped up to that start line and why I was going to cross that finish line !! Years from now when I am telling my grandkids about my first marathon Coach B will always be part of my NYC 🗽 marathon story… THANK YOU 🙏 @coachbennett !!! #firstmarathon #nycmarathon #allrunnersarebeautiful #thisisaboutrunningthisisnotaboutrunning
03 Nov 2026
A huge thank you to @coachbennett for always being there when the community needs him most!
📍Mile 22 of the @nycmarathon with my sis @lmh85332022.
NYC! OH WHAT A FEELING!🤩
🎥 @lmh85332022
#nycmarathon #runnersofinstagram #thisisaboutrunning #thisisnotaboutrunning
02 Nov 2026
Hey NYC! 🍎I’ll see you out there at MILE 22! You need a hug or high five or just someone to cheer for you… I’ll be there. BONUS - Coach Bennett the Greater @itstammiebennett will be there too! And since NYC is the best you’ll even get a special guest appearance of Maggie Bennett. Now go be the extraordinary rock star that you already are. 👊 This is about running. This is not about running. #thisisaboutrunning #thisisnotaboutrunning #coachbennett #nycmarathon #playrunning
31 Oct 2026
The race isn’t going to be perfect. I need to let you know that.
You might go out too slow. You may go out too fast. You may fall asleep in the middle or lose focus towards the end. You may come up short or have too much left in the tank at the finish. You may cramp up because you drank too little or because you drank too much. You may just feel like crap.
You have weaknesses. You screw up and make mistakes. You have doubts. You get nervous. You get scared. Because you’re not perfect either.
But you’re not doing this race because you thought you were perfect. You’re doing this because you believe you can do it… even with the doubts. You’re doing this because you are brave enough to take on a difficult challenge. You’re doing this because you know how to deal with and learn from and keep going after mistakes and stumbles and setbacks and falls.
You’re doing this because you know that being nervous means you care and you like how it feels to care about something. And you know that this race and all the training you did for it proved that you could be… proved that you can be… proved that you are... stronger, more confident, courageous, hopeful, and better than you once were.
You know that you can be someone that commits to something big... really big... and sees that commitment through. You know that you can do hard things. You know that you can be greater than you once thought possible.
You just can’t be perfect.
And I want you to celebrate that. Because not being perfect means there is upside. It means there are always more mountaintops for you. It means there is no ceiling. Not being perfect means there is another starting line you can cross and be greater than you’ve ever been before.
So this mile, this run, this marathon, this journey between these start and finish lines can be life changing. It can be inspiring. It can be a triumph. It can be so many amazing things. It just can’t be perfect.
But this race that you are doing doesn’t need to be perfect for it to be extraordinary. And neither do you. This is about running. This is not about running.
#thisisaboutrunning #thisisnotaboutrunning #coachbennett #nycmarathon #perfectsucks
31 Oct 2026
An ordinary day in New York City is an extraordinary day just about anywhere else. Just chilling with the one and only G.O.A.T @kipchogeeliud on a bus tour with @nikerunning and @nikenyc on this glorious Friday of marathon weekend. See you all on the streets and sidewalks of New York City. #thisisaboutrunning #thisisnotaboutrunning #coachbennett #kindnessishardcore #nycmarathon
30 Oct 2026
The New York City Marathon is this Sunday, November 1st and we're celebrating with a sweepstakes! Five lucky winners will receive a copy of THIS IS ABOUT RUNNING. THIS IS NOT ABOUT RUNNING from Nike Running Global Head Coach @coachbennett.
This book is for runners and nonrunners alike, so whether you're preparing for the marathon on Sunday or have never run before, you'll find a motivating, funny, and unexpectedly moving book that will help you cross all the starting lines in your life.
To enter for a chance to win, comment below with what you're most excited about for race day this Sunday. Include #SweepstakesEntry to complete your entry.
NO PURCHASE NECESSARY. Ends 11/1. Open to legal U.S. residents 18+. Void where prohibited. See link in bio for Official Rules.
30 Oct 2026
🌟NYC!!🌟You ready? I hope so. Because I’m ready. This Saturday I’ll be at the Nike NYC Community Shakeout Run hanging out, running, giving out hugs and high fives and SIGNING BOOKS! We’ve partnered with a local NYC bookstore to sell copies of my book “This Is About Running. This Is Not About Running.” I can’t think of anything better to read over marathon weekend. 🤷 So make sure you RSVP (LINK IN BIO) and show up because this is going to be a great morning. And remember, reading can help you become a better runner and running can help you become a better reader. #thisisaboutrunning #thisisnotaboutrunning #coachbennett #running #playrunning
29 Oct 2026
📣NEW EPISODE📣 For a long time, Beba thought running was for other people. Not for her. Maybe you’ve felt that way too.
But then something happens. You lace up. You show up. You take a chance on yourself.And little by little, the thing that once felt intimidating starts to feel like it belongs to you. This week, @bebaguzman joins me for a conversation about confidence, identity, culture,
and what happens when you stop trying to fit in and start showing up as yourself.
And maybe that’s what makes running so special.
No formal invitation. No perfect pace. No mold you have to fit into. Just a starting line. And the willingness to cross it. This is about running. This is not about running. Listen the latest episode of Coach Bennett’s Podcast wherever you get your podcasts. #thisisaboutrunning #thisisnotaboutrunning #coachbennett #playrunning #kindnessishardcore
28 Oct 2026
I wrote a book and I want you to read it. Because I believe in the book I wrote. And I believe in this sport. And I believe in the people that live and breathe and run and walk and dance and teach and write and sing and cheer and spelunk. There are a few LINKS IN MY BIO where you can find links to all sorts of bookstores and websites all over this 🌎 world 🌍 that you can order a book (or many books) from. So, go get yourself a copy. Get your friend one too. Get your sister or brother or neighbor or teammate one. Heck, get your coach one too! Even coaches need coaches you know. Check it out. Get the book. And when I see you next I’ll sign it for you if you want me to. Cheers, CB #thisisaboutrunning #thisisnotaboutrunning #coachbennett #motivation #playrunning
27 Oct 2026
There are no guarantees on the other side of a starting line. Doesn’t matter how hard you work or how closely you followed the training plan. Doesn’t matter how bad you want it. Sometimes it just doesn’t work out the way you wanted. Sometimes it does. That’s why it takes hope and courage to cross a starting line. And that’s why I know you’re a badass. Not because of how it works out in the end. Not because of how fast or far or long you ran. You’re a badass because you didn’t know how it was going to work out there at the start. And still you started. Still you crossed that line. I wanted you to know. I wanted you to know that I know you’re a badass. I wanted you to know why I cheer for you. This is about running. This is not about running. 📸 @cortneywhite_ and 📸 @dominiquepowers #thisisaboutrunning #thisisnotaboutrunning #coachbennnett #kindnessishardcore #playrunning
26 Oct 2026
📣 TONIGHT! Excited to attend the premiere screening of Craig Hates Running @craighatesrunning in Portland, Oregon tonight. This is a documentary about Craig Engels @craigathor and his quest to make the 2024 US Olympic team. The film is directed by Matt Flynn Parker @mattflynnparker and produced by both Parker and Will Youmans. I’ll be leading a Q&A with the 🌟 star 🌟 of the film and the director immediately after the viewing. So come on out to @mcmenamins Mission Theatre tonight and support the film. Doors open at 4:30 PM and the film starts at 5 PM. Tickets can be purchased and details can be had by taking the link in my bio. See you there!
25 Oct 2026
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