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Global Creative Director Uniqlo
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Recent posts
We were thrilled when we learned that Cate Blanchett, our Global Brand Ambassador, was to be honored with the Praemium Imperiale Award, one of the world’s most prestigious awards recognizing lifetime achievement in the arts. Her award is in the Theatre and Film category. UNIQLO Creative Director Clare Waight Keller offered to design looks for Cate for the special events in Tokyo.
Clare said: “It was a pleasure to create a bespoke suit for her for this special occasion. We worked with beautiful Japanese wool tailoring and fine silk, exploring the balance of structure and fluidity, and the subtle details that make tailoring feel personal. There is something particularly rewarding about designing for someone with such a strong sense of herself. Cate brings her own character to everything she wears, and I always enjoy the conversation and exchange of ideas along the way. My heartfelt thanks to Cate for her trust and the pleasure of working together once again.”
Congratulations, Cate! We are honored to celebrate this achievement with you.
29 Oct 2026
Once upon a time, the idea of a luxury designer swapping their couture atelier for the helm of a major high street company was unthinkable — or at least that was until Clare Waight Keller decided to switch up the playbook.
After defining tenures at Chloé and Givenchy, the designer chose to leave high-end fashion behind to take over as Uniqlo’s first ever creative director in 2024. Two years in, she’s not only elevating the high street to new levels, but she's established a new career blueprint for long-time peers and industry up-and-coming alike. ELLE’s fashion features director Tamison O’Connor sits down with the modern vanguard.
Read the full interview in the November issue of ELLE, on newsstands now.
09 Oct 2026
STILLS FROM ‘FOUNDATIONS’ BY FRAZER WORBOYS FT. CLARE WAIGHT KELLER 🏙️🗽
Calvin Klein, Ralph Lauren, Tom Ford — @clarewaightkeller’s fingerprints are all over ‘90s fashion. In this episode, director and producer of ‘Foundations’ out now on YouTube, @___lafraise___ captures the heartbeat and wild pace of fashion in New York in the ‘90s. Head over to the Like, Share, Subscribe Substack to read the full interview.
#fashionfilm #documentary #newyork
05 Oct 2026
The new UNIQLO:C Collection for Autumn Winter 26 - Precision in Softness
I really wanted to return to some of my favourite textures that I have made part of my recurring language for Uniqlo:C.
Corduroy which launched in the very first season in A/W23 returns with a new technical approach to the fabric.
The blend creates the most ultra soft drape to the classic pile - it feels like the closest thing to a sweatpant but in rich velvet colours.
Cashmere is my other signature iconic fabric, this season after a 18 month development process we achieved the most fluffy high loft fabric in powdered light shades and rich mélange, layered with the cashmere heattech and worn back with my high collared poplin shirts, it’s the styling combination of the collection.
Every season the collection builds across men’s and women’s one after the other creating an ever evolving dynamic between each new season.
With huge thanks to:
Photographer: @valentin_hennequin
DoP: @joemercerholland.film
Styling: Clare Waight Keller
Cast:
@fransummers | @thehivemodels
@xinyue_ww | @milkmodelmanagement
@yyyaang | @milkmodelmanagement
@ayo_sanya12 | @sagemodelmanagement
Make up: @_georginagraham_ | @thewallgroup
Hair:@claire__grech | @streetersagency
@jnproductionglobal
In stores and online now.
#uniqloc #fall #collection
28 Sep 2026
UNIQLO : C Fall Winter 2026 is out and available now, in-stores and online. Learn more about @clarewaightkeller’s favorite pieces of the collection, which pair thoughtfully structured silhouettes with soft, luxurious fabrics.
*Launch dates and availability may vary by region.
24 Sep 2026
Precision in Softness
UNIQLO : C Fall Winter 2026 embraces volume, lush texture, and pops of unexpected color. Discover elegant essentials designed by @clarewaightkeller starting September 24th.
*Launch dates and availability may vary by region.
15 Sep 2026
Some of the on-court kit I designed with Roger Federer earlier this year for his collaboration collection with UNIQLO.
Whenever Roger and I work together, we talk in great detail about the way he plays, how he moves and, importantly, how he needs to feel in the clothes.
As any professional athlete knows, when you are playing at peak performance, clothing cannot become a distraction.
Every small detail matters: seams that never irritate; pockets with precisely the right depth to hold several tennis balls without losing their shape; waistbands that balance security, comfort and stretch; and, of course, the scientific technical performance of the fabric itself.
These were all critical elements that Roger and I discussed at great length. The precision involved never fails to fascinate me, and I love the problem-solving that it brings.
What looks effortless is often the result of an extraordinary amount of thought.
Roger has such a rare grace and elegance on court—not only in the way he looks, but in the way he moves and plays the game. Behind that apparent ease is the kit designed to perform with him in every moment.
Here are some of the phenomenal images from his exhibition matches when Roger was at the Tennis Hall of Fame celebration at the US Open in New York.
#Tennis #greatness #rogerfederer #uniqlo
10 Sep 2026
Roger Federer —
Working with one of the greatest tennis players of all time has been an absolute highlight of my time here at UNIQLO. Roger’s extraordinary dedication—to his career, his sport and his family—is truly inspiring.
Earlier this summer at Wimbledon, I spent time with Roger fitting the three bespoke suits I designed for his induction into the International Tennis Hall of Fame last week.
It felt important to mark this extraordinary moment in his career and celebrate everything he has achieved. Each suit was created for a particular occasion across the three-day event, reflecting the different levels of formality while remaining true to Roger’s timeless and elegant personal style.
The suits were made in three distinct ultrafine wools from a specialist Japanese mill, each chosen for its particular weave, structure and drape.
I also designed a special label for the inside of each suit, carrying a personal message to Roger to mark the occasion.
One of the things I have learned over many decades of dressing public figures and royalty is that the fabric communicates the occasion just as much as the design itself. It is these personal, hidden details that make something truly bespoke.
Roger also took part in a series of exhibition matches during the event. Together, we created an on-court look for each match using pieces from the collection we launched earlier this year. And while we were together at Wimbledon, we completed the fittings for our next collection, launching in January 2027.
It has been nothing short of a joy to work with Roger. I’m so thrilled to see his extraordinary career recognised in this way.
His contribution to tennis will be studied for decades to come, and generations will continue to be inspired by his grace, kindness, elegance and phenomenal skill.
Congratulations, Roger you are undoubtedly the GOAT. 🩶
#greatestofalltime #tennis #rogerfederer
08 Sep 2026
KÉA
I can honestly say I never want to leave………the last day has passed and I’m still thinking of Greece and its beautiful island of Kéa. Those sunsets were truly something special what an extraordinary unexpected few days exploring the island and staying here. 🇬🇷💙 Just stunning.
@ookeaisland
@ooresorts
#destination #travel #summer #greece #island
10 Aug 2026
KÉA
The Cyclades is an area in the Mediterranean that just feels like it’s from another time. The high seas from the northern wind makes travelling across to the quiet island of Kéa even more remote.
Breathtaking doesn’t even start to describe what this place truly feels like once you arrive - there are very few things that can really make you change the way you experience a moment this place definitely does………….
@ookeaisland
@ooresorts
#travel #destination #summer
08 Aug 2026
AESTHESIS
Sometimes you just need to do nothing…….after all the heat of Athens it was amazing to get out of the city to the Athenian coast at Aesthesis.
A beautiful home with a beautiful view can make 6 months of back to back work and travel feel like it never happened…….
@ooaesthesis
@ooresorts
#travel #destination #architecture #summer
08 Aug 2026
ACROPOLIS
Visiting the Acropolis at sunset is one of those experiences that quietly stays with you. As the light changes, you begin to understand why Athenian architecture has inspired centuries of artists, architects and designers. There is such clarity in its proportions, such restraint in its beauty.
I truly recommend wandering through the Acropolis Museum before making the walk up the ancient sacred hill. It’s a beautiful example of contemporary architecture that doesn’t compete with history—it simply echoes it. Having a deeper understanding of the mythology, architecture and history elevates the experience to another level.
Standing before the Parthenon, you begin to see how every façade tells a story. Mythology is carved into the marble—gods, heroes and ancient legends woven into the architecture itself. Stone, light and narrative become one.
Some buildings don’t just preserve history… they make you feel connected to the civilisation that created them.
#destination #culture #cities
08 Aug 2026
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