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@niijournal Represented by @newschoolrepresents •••
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Recent posts
My very first U.S. institutional show, The Stillness of Elegance, has been on display at @scadfash for two months now, and I’m elated by its reception! Inviting the public to a retrospective of sorts—to traverse my career thus far, to be confronted by the images that made me, that serve as representations of my interior world, and that continue to inform my practice—has brought with it a maelstrom of emotions.
Eternally grateful to those of you who have taken the time to share space with these images. Observing as you engage with the work physically and digitally has been a true delight.
I’d like to extend another huge thank you to the teams at SCAD, Campbell Addy Studios and New School for assisting in the weaving together of the threads of my life’s work across this show and making this possible.
If you haven’t already, make sure to catch the show before it closes on September 7th!
11 Jun 2025
Today marks the closing of my headlining show at BIFB — a day filled with mixed emotions. I’m incredibly proud to have my work seen and experienced by so many people from around the world. Looking back at the images and the love shared across socials fills me with joy. At the same time, I’m sad to see it end and already missing the beautiful souls I’ve met in Melbourne, Ballarat, and beyond.
A heartfelt thank you to everyone who helped bring this show to life — so many brilliant minds, but to name a few:
Vanessa, Ali, Alicia, Sam, Madeline, Tom and Ibby — love you all dearly.
And thank you to Newschool, Campbell Addy Studios, and Njoya Studios for making this possible!
19 Oct 2025
PLEASE explores the BASICS series—the original foundation of PLEATS PLEASE ISSEY MIYAKE—through the work of Campbell Addy and Ibby Njoya. Using color, movement, and image-making, the exhibition offers a new look at pieces that have continued to evolve over time.
Showing now at PLEATS PLEASE ISSEY MIYAKE Aoyama, Tokyo Japan until end of June.
Photo + Artist Campbell Addy @CampbellAddy
Set Designer + Artist Ibby Njoya @ibbynjoya
Styling Joseph Lokko @josephjlokko
Hair Issac Poleon @issacvpoleon
Make Up Artist Bari Khalique @barikhalique
Nails Mica Hendricks @micahendricks
Movement Director Simon Donnellon @simon.donnellon
Casting Theo Spencer @theospencercasting
Casting Assistant Joanne Obels @joanneextension
Campbell Addy Studios Creative Assistant + Lighting Director Lucas Bullens @bluesuncalls
Photo Assistant James Gilbert
Photo Assistant Samuel Gurung @samuelcgurung
Digital Operator Kerimcan Goren @kerimcangoren
Njoya Studios Project Manager Luiza Chara @luizachara @njoyastudios
Set Assistant Axel Drury @axeldrury
Set Assistant Isabella Gilding @isabellagilding
Styling Assistant Tom Botting @bytombotting
Hair Assistant Ana Torres
Makeup Assistant Shani Mushington @shanimushington
Kyia @kyia.s_forrester @ Boundary
Chidera @ Storm
Tamara @ Premier
Janelle @ Wilhelmina
Luoyi @luoyiroey @ Premier
Location @180.studios
Retouching @crosspost.ltd
Production @newschoolrepresents
Special thanks @pleatspleaseisseymiyake + @reverietokyo
08 Jun 2026
A year on from my debut design collaboration with @ahlem, the Campbell Addy 19. From inception to reality: the studio, the campaign and the dinner in Paris.
Designed, art directed and photographed by me. Explore the collaboration via link in my bio
Photography & Art Direction @campbelladdy
Styling @matthew_josephs
Make Up @beasweetbeauty
Hair @issacvpoleon
Set Design @ibbynjoya @njoyastudios
Casting @theospencercasting
10 Nov 2026
Honoured to be part of the @mentoring.matters print sale alongside so many brilliant photographers and image-makers. Supporting the next generation and opening up the creative industries to more people is something I care deeply about.
Prints start at £100, with proceeds supporting their mentoring programmes. The sale runs online from 11 November to 11 December. Go show some love ❤️
08 Nov 2026
mumbai stole my heart, received the rolls back this week! VERY excited to share these images 🙂↔️🙏🏿
28 Oct 2026
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18 Oct 2026
Soulful, trailblazing and magnetic. @temsbaby for @ee72 Fall 2026
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Photographer Campbell Addy @campbelladdy
Stylist Dunsin Wright @dunsinwright
Hair Amidat Giwa @am_stagrams
Makeup Kayla Perez @kaylaaperez_
Nails Ella Vivii @ellavivii
Set Designer Julia Dias @juliadiasstudio
Movement Director Yagamoto @yagamoto
First Photo Assistant George Hutton @george_huttonn Photo Assistants Wilbert Lati @wilbertlati Samuel Gurung @samue cgurung
Digital Technician Nic Bezzina @nicbezzina
Styling Assistants Beverly-Celine Tagoe, Zak Dewhirst, Nnenna Tailor Laima Andrijauskaite @laima_andrijauskaite Set Design Assistants Sam Edyn, Matthew Payne, Toby Broughton
Production Lafour Studios @lafourstudios
Executive Producer Chiara Lafour @chiaralafour
Producer Bianca Javogue @biancajavogue
Production Manager Peg McMillan @pegmcmillan
Production Assistant Olivia Fernanda @og.byrne
New School Agency Producer Emily Gleeson @emilymariegleeson
13 Oct 2026
@temsbaby for @ee72 Fall 2026 Cover - Always such pleasure to work with such a talent, the team was fab. The culture on set, even more fab! A big one thanks everyone involved for having me 💙
Photographer Campbell Addy @campbelladdy
Stylist Dunsin Wright @dunsinwright
Hair Amidat Giwa @am_stagrams
Makeup Kayla Perez @kaylaaperez_
Nails Ella Vivii @ellavivii
Set Designer Julia Dias @juliadiasstudio
Movement Director Yagamoto @yagamoto
First Photo Assistant George Hutton @george_huttonn Photo Assistants Wilbert Lati @wilbertlati Samuel Gurung @samue cgurung
Digital Technician Nic Bezzina @nicbezzina
Styling Assistants Beverly-Celine Tagoe, Zak Dewhirst, Nnenna Tailor Laima Andrijauskaite @laima_andrijauskaite Set Design Assistants Sam Edyn, Matthew Payne, Toby Broughton
Production Lafour Studios @lafourstudios
Executive Producer Chiara Lafour @chiaralafour
Producer Bianca Javogue @biancajavogue
Production Manager Peg McMillan @pegmcmillan
Production Assistant Olivia Fernanda @og.byrne
New School Agency Producer Emily Gleeson @emilymariegleeson
12 Oct 2026
@temsbaby is our Fall 2026 digital cover star.
With two Grammys, an Oscar nomination and a string of record-breaking firsts, Tems has become one of the defining voices of her generation.
As she begins a new chapter, the Nigerian superstar tells @hattiecollins why protecting her peace has become her greatest success.
Get the Fall 2026 issue now, at global newsstands and online, link in bio.
Photographer Campbell Addy @campbelladdy
Stylist Dunsin Wright @dunsinwright
Hair Amidat Giwa @am_stagrams
Makeup Kayla Perez @kaylaaperez_
Nails Ella Vivii @ellavivii
Set Designer Julia Dias @juliadiasstudio
Movement Director Yagamoto @yagamoto
First Photo Assistant George Hutton @george_huttonn
Photo Assistants Wilbert Lati @wilbertlati Samuel Gurung @samuelcgurung
Digital Technician Nic Bezzina @nicbezzina
Styling Assistants Beverly-Celine Tagoe @beverlyceline.png, Daisy Macdonald @oohmydaiiss , Mh’ya McLean @mhyamclean, Nnenna, Zak Dewhirst
Tailor Laima Andrijauskaitė @laima_andrijauskaite
Set Design Assistants Sam Edyn, Matthew Payne, Toby Broughton
Production Lafour Studios @lafourstudios
Executive Producer Chiara Lafour @chiaralafour
Producer Bianca Javogue @biancajavogue
Production Manager Peg McMillan @pegmcmillan
Production Assistant Olivia Fernanda @og.byrne
New School Agency Producer Emily Gleeson @emilymariegleeson
12 Oct 2026
Studies of Mumbai
11 Oct 2026
Photographer: @campbelladdy
Styling + Creative Direction: @rawmaterialsworld by @ibkamara
Art Direction: @gareth_wrighton
Set Design: @ibbynjoya
Make-up: Clive.X
Hair: @zhou_xue_ming
Model: @yingouyang_, @tanghe_001007, @weiyiting1222
Production: Gorgeous Ladies
Lighting Assistants: @choateli, Hao
Set Design Assistants: @hapezuee_& laineyshen
Styling Assistants: Chongya, Zuma.Q, @sashaiharris
Photo Assistant: @bluesuncalls
Nail Artist: Nana
Equipment Support: ELEPHOTO Shanghai
Retouching: Cross Post @crosspost.ltd
09 Oct 2026
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