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Bio
•@Enhanced_Games Athlete •British Olympian •Work hard in silence, let success be your noise •Contact @fit_mg_uk
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Recent posts
It’s time for a shift.
I will be retiring from traditional swimming to compete in the Enhanced Games.
Stepping into a framework that challenges everything we know about performance, and a chance to chase the outer edge of human potential with the tools and possibilities of our time.
This is where my next chapter begins.
10 Sep 2025
My first Olympic medal!🥈
It may have taken 3 Olympic Games but to have finally achieved my place on the podium is an achievement I am extremely proud of. After coming 4th in Rio and 5th in Tokyo I had to come to terms with the fact I may end my career without an Olympic medal, the pressure I was putting myself through was often my biggest obstacle and the thought of going through that again almost drove me away from the sport. It did however push me into these last 3 years; a deep dive into my swimming journey.
More accountability and control into what I do along with a softer and more forgiving approach towards myself has helped keep the balance and allow me to enjoy this sport more than any time in the past! I’m incredibly lucky to have had the opportunity and experience of pursuing this event day in, day out!
Thank you to all the support and love, there is so much more I want to share and so many hugely important people I want to thank, but I hope to do that in the coming days when I can find the right words!
04 Aug 2024
Will the 50m Butterfly record be beaten ?
14 Sep 2026
Spend a day at Tenerife Top Training with us as we gear up for Enhanced Season 2!
This is one of our favourite places to go and train, I mean who doesn’t love swimming in the sun ☀️
#swimming #ᴛʀᴀɪɴɪɴɢᴅᴀʏ #flume
01 Sep 2026
It’s been a while… Starting back for Season 2 with Enhanced.
Time to put last years lessons into practice. I want to document more of my journey and share it with you - what would you like to see more of?
27 Aug 2026
Who did it better? @benproudswim or @shaneryanoly
12 Aug 2026
Welcome to the future.
22 May 2026
Who’s going to be watching the @enhanced_games on Sunday?
You can watch it for free on YouTube, Roku, twitch, rumble and KICK!
Also, go check out @zoop.club for behind the scenes!
#swimming #instagram #swim #vegas #enhanced
21 May 2026
My story, my journey, my world record.
@benproudswim chasing that world record at @enhanced_games exclusively on @zoop.club.
Life beyond the race is only found on ZOOP. Download now and follow Ben’s road to the Games this May 24th in Las Vegas.
13 May 2026
◾️ BEN PROUD ON REDEFINING PERFORMANCE ◾️
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World champion sprinter and Olympian Ben Proud is stepping into a new era, and he’s not looking back.
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In this episode of the One Percent Podcast, Ben shares what led him to the Enhanced Games, why he walked away from traditional competition, and how he's using structure, recovery, and mindset to push the limits of what’s possible.
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This one’s about performance, ownership, and doing it your way.
Full episode link in bio.
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#OnePercentPodcast #BenProud #EnhancedGames #Olympian #ElitePerformance #MindsetShift #ProjectWellBeing #HighPerformance #HumanPerformance #DisciplineOverEverything #Swimming #AthleteMindset
28 Nov 2025
Finally getting around to posting about Worlds - a personal best in the 50 Fly and a silver medal in the 50 Free felt like a great achievement.
In the lead up to the meet, my outlook on what a good outcome would be was based on my ability to stay grounded in the present during the final. As a creature of habit and control, I was in the process of forcing that into being. Quite luckily, due to illness, all the routines and expectations I rely on fell out the window. The only goal became making it through the rounds and simply showing up in the final.
To still come away with silver in the 50 free, my fourth World Champs medal in a row, is something I’m proud of. Not because it was perfect, but because I managed to draw out the best of myself in that moment, and it turned into one of my best championship swims to date.
So nice to still be in a position to learn and reflect, and to have experiences that challenge my own logic.
07 Sep 2025
Silver at the Olympics! 🥈
Did you know? Ben Proud, our Dare To Dream Ambassador, found his passion for swimming while growing up in Malaysia. His journey embodies our #DaretoDream spirit, and we’re proud to have supported him through it. Today, we celebrate not just a medal, but a dream fulfilled.
2. Ben moved to Malaysia as a baby and spent 16 years here, making it his home.
3. It was in Malaysia that he met his first coach, Coach Francis Kiu, who guided him to pursue swimming
professionally.
4. Ben won two categories at the 2011 Malaysian Open.
5. At 16, he returned to the UK to represent Team Great Britain, but in 2017 he came back to Malaysia to host his first AirAsia swim clinic.
6. Fourth in Rio and fifth in Tokyo—after years of chasing an Olympic medal, Ben nearly lost his passion for swimming.
7. Ben’s determination finally paid off in Paris 2024 with a well-earned silver medal.
Proof that when you dare to dream, no goal is out of reach. Congratulations @benproudswim!
#AirAsia #DareToDream
05 Sep 2024
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