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Story driven agency.
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Recent posts
Senayan City Fashion Nation XX: The Archive Edition brought together 10 speakers, fashion students, and members of the media for a thoughtful discussion reflecting on two decades of Fashion Nation and looking ahead to the next 20 years.
Guided by fashion journalist Syahmedi Dean, the conversation revisited its evolution as a platform that has supported designers, fostered collaborations, and opened access to Indonesia’s fashion scene. Archival displays from Didi Budiardjo’s first appearance in 2011 and Priyo Oktaviano’s collaboration with Singaporean designer Frederick Lee in 2016 were also showcased.
The discussion featured Didi Budiardjo, Panca Makmun, Nicoline Patricia Malina, Dery Rizkianto, Dana Maulana, Yosafat Dwi Kurniawan, Vivian Mazuki, Sari Seputra, Diana Sulaiman, and Fenny Rosalina.
#asaworks #mediarelations #eventmanagement
24 Sep 2026
A defining moment for modern dressing. BOSS brought performance and precision into Jakarta’s urban rhythm. Its athleisure vision balanced movement, functionality, and refined sophistication.
#asaworks #mediarelations
21 Sep 2026
From its Ramadan 2026 presentation, Levi’s revisited modern modesty through Layer Up Your Raya. Thoughtful layering brought comfort, versatility, and personal expression. A refined celebration of festive dressing.
#asaworks #kolshandling #eventproduction #eventmanagement
14 Sep 2026
Tarte marks a new chapter in Indonesian beauty, bringing high-performance formulas and thoughtful ingredients to a vibrant community through its exclusive Sephora presence.
#asaworks #mediarelations #kolshandling #eventproduction #eventmanagement
11 Aug 2026
A memorable evening with Aquazzura. The boutique opening brought together fashion, craftsmanship, and distinguished guests in a celebration of modern luxury. An occasion defined by elegance and timeless style.
#asaworks #mediarelations #kolhandlings
07 Aug 2026
An exhibition shaped by intention. From April 21-26, MASSHIRO&Co. celebrated a decade of evolving craftsmanship through immersive storytelling. Every element reflected the enduring beauty of considered design.
#asaworks #mediarelations #guestmanagement #eventmanagement
05 Aug 2026
A little throwback to Kami Raya 2026, where “Titik Temu” embraced the beauty of togetherness through contemporary modest fashion. Every silhouette reflected warmth, versatility, and quiet sophistication. Thoughtful craftsmanship transformed meaningful moments into an elegant expression of modern celebration.
#asaworks #mediarelations
27 Jul 2026
A celebration of four decades. On 2 December 2025, Adrian Gan presented a deeply personal creative journey through Séance. Memory, craftsmanship, and imagination converged in every silhouette.
#asaworks #mediarelations
13 Jul 2026
One of the season’s defining presentations at Jakarta Fashion Week 2026. BIASA transformed the runway into a quiet reflection on resilience, hope, and craftsmanship. Every silhouette expressed beauty with remarkable intention.
#asaworks #mediarelations
15 Jul 2026
One unforgettable celebration of love. For the wedding of Darma Mangkuluhur and Patricia Schuldtz, Adelle Jewellery presented bespoke creations inspired by everlasting devotion. Every diamond reflected exceptional artistry and meaningful craftsmanship.
#asawork #mediarelations
24 Jul 2026
On September 5, 2023, Laura Mercier unveiled an intimate beauty destination at Plaza Indonesia, Jakarta. Soft pink interiors reflected understated sophistication throughout the space. Signature complexion icons and personalised consultations celebrated the house’s enduring vision of effortless refinement.
#asaworks #mediarealtions #kolshandling
05 Jun 2026
Looking back to 2024, MAP introduced an elevated skincare experience through its collaboration with 111SKIN. Rooted in clinical innovation, the presentation reflected modern luxury in beauty.
#asaworks #mediarelations #kolshandling
28 May 2026
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