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Handcrafted Jewels & Accessories | Made in India Delhi | Noida | Gurugram | Ahmedabad | Mumbai SHIPPING WORLDWIDE
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Recent posts
Diwali 2026
🧿🧿🧿🧿
Dil se sabko Pyar wali Diwali 🪔
Jigar ke tukda
As a kid my mom used to put mitti ke khilone which now got taken over by our dearest Mitthu
08 Nov 2026
शुभ दीपावली! ✨
Ever wondered why a little Hatri becomes such a special part of Diwali?
Traditionally made of clay, this miniature shrine is a sacred home for Lakshmi and Ganesha during puja - and a symbol of the prosperity and blessings families welcome into their homes.
Hatris are traditionally shaped from clay, though today you’ll also find silver, wood and mixed-material designs. Making or choosing one is part of the preparation: a small, meaningful way families get ready to welcome the deities for Diwali puja.
Colour, gota work, glass pieces and terracotta details make each Hatri distinctive. Families often place diyas around it, turning the decoration into part of the ritual: the lamps symbolise light overcoming darkness and welcome warmth and auspiciousness into the home.
A tika offered to Lakshmi and Ganesha is a gesture of respect and devotion during the puja. Families pray to Lakshmi for prosperity and to Ganesha for wisdom and the removal of obstacles, seeking blessings for the year ahead.
Kheel (puffed rice), Khilona (sugar toys), and Batashe (coin-sized sweet bites) are offered to Goddess Lakshmi and Lord Ganesha to pray for health and well-being and to maintain sweetness among family members. They are then distributed among the family members in the form of prasad.
Sweets and other offerings become prasad too after they are offered in worship! In Vraj tradition, the Hatri also recalls Krishna’s playful little shop, filled with treats to share - linking devotion with community and joy.
As the diyas glow and prasad is passed around, Diwali ends on a note of gratitude, joy and togetherness.
07 Nov 2026
Well, the office party wasn’t going to fund itself…
Just doing our bit for employee engagement. 💅
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[Amama Jewels, Office Pranks , Creative Team, Office Humour ]
07 Nov 2026
When the creative team gets put in charge of gifting. 💀
It’s the thought that counts, right? RIGHT?
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[Amama Jewels, Office Pranks , Creative Team, Office Humour ]
07 Nov 2026
My kind of Diwali moodboarding, if you ask me. 💛
Because Diwali comes once a year, and we’re not losing the chance to dress up dressing accordingly.💛
Festive ’26
Shop via the link in bio or visit us in-store. 💌
LAST MINUTE DIWALI SHOPPING??
Enjoy an exclusive 10% off across all our stores till Diwali!
06 Nov 2026
Looks like our favourite pieces are having a star-studded moment with @samantharuthprabhuoffl ! ✨
Ft. Darpan Meen Earcrawlers, Polki Dilbar Ring Stack
Pictures by @photosbymaran
Styled by @__amrita__singh__ @poojakaranam @keerthi.madhusudhan @akshaya_sg
Makeup Slide 1 @avnirambhia Slide 2 @teasemakeup
Hair Slide 1 @dakshhnidhi Slide 2 @aarthishanmukhi
Festive’26
Shop via the link in bio or visit us in-store. 💌
LAST MINUTE DIWALI SHOPPING??
Enjoy an exclusive 10% off across all our stores till Diwali!
05 Nov 2026
Parting ways with boring hairstyles! ✨
Ft. Polki Dilbar Maangtika, Mogra Bageecha Sculpted Hairpiece
Festive ’26
Shop via the link in bio or visit us in-store. 💌
LAST MINUTE DIWALI SHOPPING??
Enjoy an exclusive 10% off across all our stores only for this week! ✨
04 Nov 2026
Mitthu >> Pigeon
AMAMA festive is here to stay
03 Nov 2026
AMAMA X ABHINAV MISHRA ✨
100-120 year-old tukdis entered our atelier. They left runway-ready. 🐚
For @abhinavmishra_ ‘s latest designer collection theme - Into the Wild, we dug into the past to create something entirely unexpected, reimagining century-old treasures into bespoke jewellery made for the collection.
But how do you turn a piece of history into something wild? Here’s how our designers brought the unexpected to life!
The most exciting part is that it is now LIVE on our website!
Shop via link in Bio❤️
02 Nov 2026
Kehte hain anaar khaane se khoon badhta hai… aur pehenne se compliments!!❤️✨
ft. Anaar bag
Festive ’26
Shop via the link in bio or visit us in-store. 💌
Enjoy an exclusive 10% off across all our stores only for this week! ✨
01 Nov 2026
Aur kaisi chal rahi hai weekend par Diwali ki safai? 👀🧹✨
Ft. Sajavat’26
Drop by our stores and find your festive favourites before the celebrations begin!
• DLF Midtown Plaza, Delhi
• DLF Mall of India, Noida
• DLF Promenade, Delhi
• Palladium, Ahmedabad
• Phoenix Marketcity, Kurla, Mumbai
• DLF Summit, Gurugram
• Rhythm House, Kala Ghoda, Fort, Mumbai
30 Oct 2026
Gold prices are doing the MOST. 💸 So, may we interest you in a little silver? 👀✨
𝐂𝐡𝐚𝐧𝐝𝐫𝐨 -
Amama’s exclusive 925 sterling silver collection.
Born from thoughtfully sourced tukdis, each piece has been reimagined, refined and finished in-house to create something distinctly Amama.
Exclusively available on our website, with select exclusive pieces available at our Kala Ghoda, Mumbai & DLF Mall of India, Noida store.
Go on, find the one before someone else does. 💌
30 Oct 2026
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