MacGenio

MacGenio

@macgenio

Head of CX & Epic Ideas - @Hobbika.TV Co-Founder - Doing Epic Shit at AteraMedia Group - Digital Culture Ambassador & Columnist @CNNChile

Digital creator http://youtube.com/macgenio

8.7K

Followers

7.0K

Following

2.0K

Posts

0.43%

Engagement Rate

Nano tier Updated Aug 26, 2026

Account Overview

Profile summary and post performance

This account ranks 1622 out of 1640 tracked creators and holds a follower count that is smaller than the typical creator we track. As an unverified Digital creator with nearly two thousand posts, this profile functions as a high-frequency personal brand for a content producer. The engagement rate falls below the median mark. The following report provides a detailed breakdown of audience interaction patterns.

Account Info

Account Size Nano
Followers 8,716
Following 6,968
Posts 1,987
Verified No
Category Digital creator

Post Performance

Posts Analyzed 12
Avg Likes per Post 33
Avg Comments per Post 4
Videos 12
Photos 0
Engagement Rate 0.43%

Engagement Analysis

Based on 12 recent posts

Platform Context

@macgenio ranks 1250 out of 1640 because its engagement rate sits below the tracked median. This performance indicates that the account generates less interaction per follower than the average creator in the corpus. The low percentage reflects a weaker connection with its current audience compared to peers.

The engagement rate of 0.43% falls well below the 1.33% median as the account ranks 1250 out of 1640. This indicates that the audience reacts much less than average. While likes provide a baseline of passive approval, the low comment volume suggests a lack of active conversation. Reliability is poor because no recent posts reached double or five times the account average. The content fails to break through into broader reach or spark high-intensity interaction. This is a tap-and-scroll audience.

33

Avg Likes/Post

4

Avg Comments/Post

396

Total Likes

50

Total Comments

Engagement Rate

Compared to Nano tier benchmarks

Below Average for Nano

0.43%

(Likes + Comments) / Followers per post

Per-Post Engagement Trend

Engagement (likes + comments) for each of @macgenio's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @macgenio's single biggest post had going for it — the patterns worth replicating.

Top post by @macgenio

65 likes · 5 comments

1.9× @macgenio's average post · 1.9× the median post.

"Mario Saavedra, más conocido como MacGenio, explicó en #AlgoSeMueve el daño que genera el uso de celular en los niños y los motivos para no entregarles uno hasta, al menos, los 15 años📲"

185 characters

Video

Format

Thursday

Day Posted

1:00 UTC

Hour Posted

2.3K

Views

Hashtags: #algosemueve

Content Analysis

Hashtags, keywords, captions, and top posts

The standout post reached nearly double the average engagement of other posts on this account. Its high like to comment ratio suggests it resonated well with a broad audience despite limited active discussion. Focus your writing on medium length captions between 40 and 100 characters to reach an average of 40 likes. Short captions under 40 characters perform poorly, yielding only 11 likes. Use the recurring hashtags #tecnologia, #cinexpresion, #hobbikatv, #cine, and #foryou to signal your specific topics. Because engagement averages are modest, prioritize a steady posting volume over seeking viral growth. This account posts roughly every 2.5 days.

Top Hashtags

#tecnologia (3) #cinexpresion (3) #hobbikatv (3) #cine (3) #foryou (3) #parati (3) #chile (3) #audifonos (1) #livenc780 (1) #gadgets (1) #audio (1) #algosemueve (1) #ia (1) #emprendedores (1) #iquique (1) #tarapacá (1) #innovación (1) #directores (1) #actores (1) #cinefilos (1)

Top Keywords

para (15) hobbika (8) cinexpresion (7) donde (6) canal (5) cine (5) este (4) cultura (4) digital (4) zapping (4) chile (4) todo (3) tecnologia (3) mario (3) saavedra (3) como (3) especialista (3) hobbikatv (3) gracia (3) conversar (3) foryou (3) parati (3) tienen (2) modelo (2) macgenio (2) hasta (2) menos (2) emprendedores (2) iquique (2) cada (2)

Caption Analysis

Avg Caption Length 399 chars
Posting Frequency 0.4 posts/week

Content Mix

12

Videos / Reels

0

Photos

Top Performing Posts

Post thumbnail

Mario Saavedra, más conocido como MacGenio, explicó en #AlgoSeMueve el daño que genera el uso de celular en los niños y…

65 likes 5 comments 2.3K views Video
View
Post thumbnail

Atentos este miércoles 21:00 horas Un nuevo capítulo de CINEXPRESION a través de @hobbika.tv canal 221 por Zapping TV. …

57 likes 13 comments 8.8K views Video
View
Post thumbnail

🤖✨ La inteligencia artificial se convirtió en un aliado para los emprendedores Y quienes no lo sabían lo descubrieron …

44 likes 5 comments 446 views Video
View
Post thumbnail

Un tremendo trabajo en equipo para @cnnchile

39 likes 1 comments 280 views Video
View
Post thumbnail

En La Gracia de Conversar compartimos con Mario Saavedra, especialista en cultura digital, que nos explicó que la tecno…

37 likes 3 comments 3.2K views Video
View
Post thumbnail

CINEXPRESION @cine_xpresion A través de @hobbika.tv canal 221 de zapping tv Ya estamos al aire con programas en donde…

31 likes 4 comments 3.4K views Video
View
Post thumbnail

Confesión: soy un adicto a los bolsos, debo tener cientos en mi colección. 🎒✨ Pero les juro que hace mucho tiempo no ve…

28 likes 8 comments 665 views Video
View
Post thumbnail

En este capítulo de La Gracia de Conversar exploramos dos miradas que conectan propósito y actualidad: desde iniciativa…

27 likes 5 comments 2.2K views Video
View
Post thumbnail

Ayer para Chilevisión Noticias explique cómo funciona Fortify App, la herramienta de control migratorio en EE. UU. El s…

25 likes 2 comments 287 views Video
View

Top Posts

Highest-liked recent posts from @macgenio

# Caption Likes Comments Link
1
Mario Saavedra, más conocido como MacGenio, explicó en #AlgoSeMueve el daño que…
65 5 view
2
Atentos este miércoles 21:00 horas Un nuevo capítulo de CINEXPRESION a través d…
57 13 view
3
🤖✨ La inteligencia artificial se convirtió en un aliado para los emprendedores …
44 5 view
4
Un tremendo trabajo en equipo para @cnnchile
39 1 view
5
En La Gracia de Conversar compartimos con Mario Saavedra, especialista en cultu…
37 3 view
6
CINEXPRESION @cine_xpresion A través de @hobbika.tv canal 221 de zapping tv Y…
31 4 view
7
Confesión: soy un adicto a los bolsos, debo tener cientos en mi colección. 🎒✨ P…
28 8 view
8
En este capítulo de La Gracia de Conversar exploramos dos miradas que conectan …
27 5 view
9
Ayer para Chilevisión Noticias explique cómo funciona Fortify App, la herramien…
25 2 view

Posting Patterns & Optimal Timing

When @macgenio posts on Instagram

The creator maintains a sparse high-effort pace. This cadence falls below the median frequency and places them near the bottom of the follower rank for activity. A consistency score of 19 indicates an erratic rhythm with long gaps between uploads. Content lands most frequently on Thursday and Friday. The busiest upload window occurs at 14:00 UTC. Because the posting schedule is unpredictable, a marketer should not rely on a recurring weekly slot to time a campaign. You must monitor their profile actively to catch new posts as they appear rather than planning around a steady cycle.

0.4

Posts / week

468.4h

Avg gap between posts

Friday, Thursday, Saturday

Peak posting days

14:00, 6:00, 13:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @macgenio publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

1

1

2

3

4

5

2

6

7

8

9

10

11

12

1

13

2

14

1

15

1

16

1

17

1

18

1

19

1

20

21

22

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @macgenio publishes more often. Their busiest hours are 14:00, 6:00, 13:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @macgenio hasn't been active in our tracked sample.

The account posts most on Thursday and Friday. The busiest hour is 14:00 UTC, but the frequency of posts is low at 0.4 times per week.

Most Common Words

Frequent caption words across @macgenio's recent posts (excludes stopwords)

para (15) hobbika (8) cinexpresion (7) donde (6) canal (5) cine (5) este (4) cultura (4) digital (4) zapping (4) chile (4) todo (3) tecnologia (3) mario (3) saavedra (3) como (3) especialista (3) hobbikatv (3) gracia (3) conversar (3) foryou (3) parati (3) tienen (2) modelo (2) macgenio (2) hasta (2) menos (2) emprendedores (2) iquique (2) cada (2)

Best Day of the Week to Post

@macgenio's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Monday 1 27 27
Tuesday 1 70 70
Wednesday 1 28 28
Thursday 3 42 127
Friday 3 34 103
Saturday 2 26 51
Sunday 1 40 40

Posting Consistency & Streaks

How steadily @macgenio maintains output

2

Longest streak (days)

19/100

Consistency score

Inverse of posting-gap variance

5.1%

Active days

Posted at least once

468.4h

Avg gap

Between posts

Caption Length & Performance

How @macgenio's caption length correlates with engagement

100.0%

Posts with Caption

399

Avg Caption Chars

466

Median Chars

866

Longest Caption

Caption Length Posts Avg Engagement
Short (<40 chars) 1 11
Medium (40-100) 1 40
Long (100+) 10 40

The audience rewards medium captions with an average of 40. Short captions perform the worst with only 11.

Who This Audience Is

What @macgenio's reach and engagement mean for a brand.

The follower count is well below the median for tracked creators. This indicates an audience that lacks broadcast scale. The engagement rate sits at less than a third of the platform average. This suggests a brand message will land softer here than with typical accounts in this category. Because the account remains unverified and lacks specific niche markers, the reach is limited to a small circle. Data shows low interaction relative to the total follower base. This audience fits few brand categories.

Compare & Discover Similar Creators

Stack @macgenio against any other Instagram creator we track, or jump to similar accounts.

Compare @macgenio to another creator

Get a side-by-side stats breakdown.

@macgenio vs

Creators in the same tier as @macgenio

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16.8K followers

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16.2K followers

Adriana Kaegi

Adriana Kaegi

@adrianakaegi

15.4K followers

Raphy Flores 👁👁 🔭✨🗝

Raphy Flores 👁👁 🔭✨🗝

@raphyflores

10.4K followers

Mohamed Naushad

Mohamed Naushad

@natea23mv

10.2K followers

︎Gora

︎Gora

@goranmahfud

9.0K followers

Estimated Earnings

Revenue estimates based on follower count and engagement

@macgenio operates within the nano creator space where a sponsored post is valued between $0 and $0. Their rank at 1622 out of 1640 places them well below the median, making any quoted band a ceiling to bargain under rather than a starting point. The engagement rate of 0.43% falls below the 1.33% median, suggesting that the reach does not currently justify a premium price. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 8.7K followers (Nano)

N/A

Industry rate for nano Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. Rank 1622 of 1640 means the current following size falls well below the median. Engagement. A 0.43% rate is below the 1.33% median, indicating a weak connection with the audience. Hit-rate. Zero posts surpassed double the average engagement, showing a lack of high performing content peaks.

Strengths

Opportunities

  • ~ 0.43% engagement rate trails the 1.33% median, the clearest area to improve
  • ~ Sparse cadence of about 0.4 posts a week limits fresh reach
  • ~ Below 10K followers, the usual floor for paid sponsorships
  • ~ Low consistency score (19/100), posting rhythm is erratic

Summary

This analysis of @macgenio reveals a nano Instagram presence with 8,716 followers. The account demonstrates an engagement rate of 0.43%, averaging 33 likes per post across 12 analyzed posts.

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Frequently Asked Questions About @macgenio

How many followers does @macgenio have on Instagram?

@macgenio has 8,716 followers on Instagram, placing them in the nano creator tier.

What is @macgenio's Instagram engagement rate?

@macgenio has an engagement rate of 0.43% based on 12 recent posts, averaging 33 likes per post.

How much does @macgenio earn on Instagram?

Based on industry benchmarks, @macgenio's estimated sponsorship value is $0 - $0 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @macgenio published on Instagram?

@macgenio has published 1,987 posts on Instagram.

What is @macgenio's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 65 likes and 5 comments.

How often does @macgenio post on Instagram?

@macgenio posts approximately 0.4 times per week, with an average gap of 468.4 hours between posts. Peak posting days are Friday, Thursday, Saturday.

How does @macgenio compare to other Instagram creators?

@macgenio sits in the Nano creator tier alongside accounts like @_mridull, @livingintehran, @adrianakaegi.

About This Analysis: This analysis is based on a snapshot of @macgenio's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: Aug 26, 2026